This role sits within our TikTok FRITES (France, Italy & Spain) Global Business Solutions team, which is responsible for hitting revenue goals, building relationships with key enterprise accounts and helping clients drive business results on TikTok through product consultation, business development and support.
The Head of Client Solutions will be responsible for leading a team of individual contributors (Client Solutions Managers) to ensure flawless campaign execution and deliver and upsell against revenue goals.
The role will also build and manage strategic client relationships to grow our partnerships with Luxury clients across France, Italy and Spain. This role will collaborate with cross-functional stakeholders, including other sales leaders, product, measurement, marketing science, creative and solutions engineering, to advocate for client needs, influence product development and contribute to building a world-class team and culture.
The ideal candidate is someone who can operate autonomously, is customer-obsessed and able to influence clients while coordinating and collaborating with internal stakeholders. Success in this position requires strong people-management skills, deep fluency in performance and app advertising, strong problem-solving and analytical skills, and the ability to thrive in a fast-paced, measurement-driven environment.
Lead, coach, and mentor a team of Client Solutions Managers across the FRITES markets, fostering a high-performance culture.
Co-lead the Luxury vertical together with your Brand Partnerships Lead counterpart.
Develop team capabilities in consultative, data-driven campaign strategy, performance analysis, and scaled user acquisition best practices.
Provide ongoing guidance, feedback, and professional development opportunities to support career growth.
Build scalable processes to enable the team to operate efficiently across three markets in a fast-growing environment.
Develop deep expertise in TikTok's full funnel solutions — and clearly articulate their value to Luxury clients.
Maintain up-to-date knowledge of TikTok's measurement and attribution capabilities for apps, including MMP integrations, SKAdNetwork/AEM frameworks, incrementality and lift solutions.
Maintain up-to-date knowledge of competitors' products, measurement capabilities and attribution models.
Consult with clients on full-funnel user acquisition, re-engagement and monetization strategies that drive ROAS, retention and LTV goals.
Leverage data to identify gaming and app consumer trends, and develop actionable best practices, playbooks and case studies for client success.
Partner with product, engineering, measurement, marketing science and creative operations teams to troubleshoot wider client issues, improve advertising offerings and support product innovation.
Share vertical insights with internal teams and global Luxury counterparts to help shape advertising strategy, offering and product roadmaps.
Support the team to conduct business reviews, strengthen client relationships and ensure successful campaign execution.
Serve as a thought partner to FRITES leadership, identifying strategic priorities, growth opportunities and operational efficiencies for the Luxury vertical.
Influence product and strategic company decision-making with data-driven insights and industry expertise.
Proactively develop and deliver resources such as best practice guides, product implementation playbooks and creative strategies.
Take initiative and operate with a high degree of autonomy in managing priorities and driving results across a multi-market region.
Inspire Creativity and Bring Joy
