Sports betting, gaming and interactive entertainment is changing, and we’re leading that change. By putting people first. By placing exciting, engaging and entertaining experiences at more fingertips than ever before. We're pulling into pole position by pushing boundaries further. With innovation. With technology. But most importantly, with people like you. Because when you join Entain, it’s your game. So let’s win together.
This role is part of the Entain Transformation team within the Commercial function.
In a nutshell, Transformation identifies and solves complex business problems that involve multiple stakeholders across pillars (Sports, Gaming, Compliance) and channels (Digital, Retail), and which support the execution of the UK commercial strategy. We constantly work towards ensuring our customers have best-in-class experiences whilst using Entain products. The working environment is fast-paced, and challenging - Transformation is a small team that aims to maintain an out-sized impact on the business.
Head of AI Transformation is a highly collaborative role working cross-functionally across Sports, Gaming, Marketing, Product, Technology, Trading, Customer Services, Procurement and Finance.
This role is responsible for leading and owning the AI agenda across the Commercial function. The successful candidate will identify, prioritise, and implement practical AI opportunities that deliver measurable commercial value, operational efficiency, and enhanced customer outcomes.
The role requires a combination of deep technical understanding of AI technologies and strong business leadership to translate AI capabilities into commercially viable use cases, while working with senior stakeholders across the organisation to shape strategy, define problems, drive adoption, and deliver outcomes. This is both a strategic and hands-on role, requiring the ability to move from concept through to execution and operational embedding.
Key Responsibilities:
AI Agenda:
Implementation:
Stakeholder engagement:
At Entain, we know that signing top players requires a great starting package, and plenty of support to inspire peak performance. Join us, and a competitive salary is just the beginning.
Depending on your role and location, you can expect to receive benefits like
And outside of this, you’ll have the chance to turn recognition from leaders and colleagues into amazing prizes, join a winning team of talented people and be a part of an inclusive and supporting community where everyone is celebrated for being themselves.
Should you need any adjustments or accommodations to the recruitment process, at either application or interview, please contact us.
Welcome to Entain.
Our journey as Entain began when we evolved from GVC Holdings on 9th December 2020, but our brands have been paving the way and making history since the 1880s.
Today, we’re one of the world’s largest sports betting and gaming entertainment groups – a FTSE 100 company that is home to more than 25 widely recognised brands, such as bwin, Coral, Foxy, Gala, Ladbrokes and partypoker.
But that’s just the beginning. We’re constantly broadening our horizons and expanding our global influence. For example, our partnership with MGM Resorts International has allowed us to make waves in the US by powering BetMGM with our bespoke and top-of-the-line technology.
It’s with this unique technology that we’re revolutionising our industry, and we’re boldly working towards being THE world leader in sports betting and gaming. Really though, it’s the people that truly make us who we are. There’s over 30,000 of us around the world and counting, but we all play for the same team.
We’re proud to promote a culture that shatters barriers to unite, and encourages uncompromised diversity of background, thought and experience. When we win, we win together.
If you share our values and want to be part of the revolution, we want you on our team. With offices across 19 different countries, we have an excellent history of identifying and nurturing the finest talent on a global scale. We’re all about putting our customers at the heart of the action and, with us, you can help bring moments of excitement into people’s lives.
At Entain, it’s your game. We’re ready to play – are you?
