Anker Innovations LTD

高级GTM经理-大健康Q4专项

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Job Description

高级GTM经理-大健康Q4专项

深圳

社招

全职

互联网 / 电子 / 网游

职位描述

1. 产品上市操盘:负责健康方向产品的全球 Go-To-Market策略与上市节奏,主导「行业首发→ 认证落地→全球开售」的路径规划,在「认证周期」与「市场窗口」之间做好时序权衡。 2. 定价与利润模型:制走全球定价体系与价格管控策略,结合认证周期对产品定义与定价的强约束,合理设计冻结节点,守住毛利底线。 3. 渠道策略:针对不同市场规划渠道打法,输出渠道分级与激励方案,覆盖海外电商、线下 KA、保险相关渠道及国内送礼等多元场景。 4. 销售预测与 PSI管理:监控进销存,做销售预测与产销协同(S&OP),关注长周期认证与提前备料带来的库存风险。 5.跨职能协同:拉通研发、算法、供应链、品牌与区域,解决上市 bottleneck;在技术与数据进度存在不确定性时,用数据和里程碑提供清晰的上市可达性判断。

职位要求

  1. 本科及以上学历,5年以上GTM/产品操盘/品类运宫经验,具备海外消费电子或可穿戴行业背景优先。 2. 极强的商业敏锐度(Business Acumen)与数据分析能力,熟悉海外电商与线下零售的定价、促销、库存逻辑。 3. 有健康品类上市或认证相关经验者优先(理解认证周期对产品定义的强约束)。 4. 具备全球化视野,有海外市场操盘或大区管理经验者优先,英语可作为工作语言。 5. 结果导向、抗压强:能在跨团队协作,链条复杂,具有不确定性的环境下,推动跨团队把决策落到实处。

投递

Anker Innovations LTD

About Anker Innovations LTD

Anker was founded by Steven Yang in 2011 with the simple mission of helping consumers charge everything, faster. Today, Anker is the global leader in consumer charging, and one of the world’s most popular developers of audio/video electronics, home appliances, smart security solutions, and more.

Fraud Alert: Anker Innovations is aware of fraudulent job offers being made by individuals impersonating our recruiters. Please be advised: Anker will NEVER ask for payment or bank details during the hiring process. All official communication will come from an @anker.com or @anker-in.com @anker.io email address. If you are unsure, please contact us through our official email recruitingfraud@anker.com.

Industry
Hardware & Semiconductors
Company Size
1,001-5,000 employees
Headquarters
Bellevue, WA
Year Founded
Unknown
Website
anker.com
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