Anker Innovations LTD

GTM经理(声阔)

Anker Innovations LTD  •  Onsite  •  16 days ago
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Job Description

GTM经理(声阔)深圳社招全职互联网 / 电子 / 网游职位描述1.市场洞察与产品规划:通过行业洞察、消费者洞察和竞争分析,预判行业情况、规划产品核心卖点、辅助产品大策略的制定;
2.产品生命周期操盘:分产品线进行全渠道操盘,对产品生命周期商业目标及运营指标负责,进行产品上市及生命周期销售的端到端4P管理(产品及组合管理、定价及调价、促销与营销策略)
3.销售FCST把控和库存管理:根据产品上市规划及市场动态即时调整要货计划,针对不同渠道不同时期制定分货规划,动态跟进销售情况,保障渠道健康;
4.项目管理:分产品线建立项目组, 拉通产品、研发、产品营销(MO)、线上线下各渠道,制定项目整体计划,把控整体节奏,保障产品成功上市,稳定销售及退市,定期组织各领域复盘
5.作为GTM代表参与CDT和PDT,梳理汇总市场侧产品需求,并进行需求评估,从销售策略维度判断产品价值提出建议
职位要求1.本科及以上学历,具备5年以上消费电子产品 Go-To-Market 经验和新产品上市运作经验;熟悉手机、耳机、平板电脑等产品优先;
2 .具备消费品零售渠道管理经验,熟悉电子消费品零售渠道运作模式;
3. 有丰富的跨部门协作和组织间协调经验,具备良好的沟通能力、协作能力、逻辑思维能力和数据分析能力。 投递
Anker Innovations LTD

About Anker Innovations LTD

Anker was founded by Steven Yang in 2011 with the simple mission of helping consumers charge everything, faster. Today, Anker is the global leader in consumer charging, and one of the world’s most popular developers of audio/video electronics, home appliances, smart security solutions, and more.

Fraud Alert: Anker Innovations is aware of fraudulent job offers being made by individuals impersonating our recruiters. Please be advised: Anker will NEVER ask for payment or bank details during the hiring process. All official communication will come from an @anker.com or @anker-in.com @anker.io email address. If you are unsure, please contact us through our official email recruitingfraud@anker.com.

Industry
Hardware & Semiconductors
Company Size
1,001-5,000 employees
Headquarters
Bellevue, WA
Year Founded
Unknown
Website
anker.com
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