Location: Lagos Island, Nigeria
Industry: Construction & Real Estate
Employment Type: Full-Time | Permanent
Experience Level: 3-5 Years
Work Mode: Hybrid (2-3 days onsite)
Reports To: MD/CEO
Salary Range: 300,000 - 400,000 (Net Monthly)
The Growth Officer will lead the development and execution of a data-driven growth strategy aimed at increasing platform adoption, improving property acquisition volume, and accelerating revenue. This role requires a strategic, analytical, and execution-focused professional who understands user behavior, real estate market dynamics, digital acquisition channels, and scalable growth systems. The ideal candidate thrives in experimentation environments and is skilled in converting insights into actionable initiatives that deliver measurable business impact.
Develop and execute scalable growth strategies across acquisition, activation, engagement, retention, and revenue.
Conduct ongoing market, customer, and competitor analysis to identify new segments, product opportunities, and growth levers including the diaspora market.
Build and manage strategic partnerships with financial institutions, fintech companies, real estate developers, communities, and other ecosystem stakeholders to expand lead generation sources.
Own and optimize the full growth funnel, eliminating friction points and improving customer conversion at each stage.
Design and execute paid and organic marketing initiatives across digital channels to maximize ROI and minimize CAC.
Implement and manage CRM platforms and automation workflows to improve lead management, nurturing, and conversion.
Define and track key growth metrics including CAC, CPL, conversion rate, activation rate, churn, retention, and LTV.
Lead structured experimentation including A/B testing for messaging, pricing, landing pages, ads, and onboarding flows.
Translate analytics, insights, and performance outcomes into strategic recommendations for business, product, and marketing teams.
Education: SSCE/WAEC, OND, HND, BSc, or MSc/MBA (any field accepted).
Experience: 35 years in growth, digital marketing, business development, product-led growth, or a related function.
Proficiency with analytics tools (Google Analytics, Mixpanel, or similar).
Hands-on CRM and automation experience (HubSpot, Zoho, Salesforce, etc.).
Expertise in SEO/SEM, paid marketing, funnel optimization, and content-led growth.
Strong analytical capability using Excel/Google Sheets.
Deep understanding of growth experimentation frameworks and conversion funnels.
Effective communication and stakeholder management skills.
Prior experience in Nigerias tech ecosystem preferably fintech, proptech, or a fast-scaling digital brand.
Proven track record in improving core growth KPIs such as conversion, retention, LTV, CAC, and user engagement.
Experimental, iterative, and metrics-driven mindset
Detail-oriented and execution-focused
Highly resourceful, proactive, and commercially aware
Thrives in ambiguous, fast-paced environments
Strong ownership and accountability mindset
Salary: 300,000 - 400,000 monthly (Net)
Benefits: To be determined by the employer
Interested and qualified candidates should send their CV to: hiring@mysigma.io
Email Subject: Growth Officer Application
Sigma Consulting Group provides end-to-end recruitment solutions and strategic business consulting services across high-demand sectors like healthcare, technology, oil and gas, and e-commerce.
With over a decade of experience in specialist executive search, volume recruitment and RPO, our team leverages market insights and networks to help clients meet their talent needs. Read on to explore how we can add value to your business through our bespoke offerings!
With a constantly evolving talent landscape and skills gaps across industries, Sigma offers a focused approach in sourcing qualified candidates through assessment of technical and soft skills. Leverage our expertise to gain access to specialized talent pools that can transform and scale your operations.
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