Job Description

Growth Marketing Manager (CRM) | Hollywood, FL · $105,000–$115,000 + Bonus Potential

About the Role A fast-moving MCA company is looking for a Growth Marketing Manager who can build something real — not just maintain what's already there. You'll own the full lifecycle strategy from the ground up, with a clear mission: re-engage dormant leads and turn cold pipelines into active opportunities across email, text, and direct mail.

Key Responsibilities

CRM & Platform Management

• Lead the buildout and optimization of HubSpot as the company transitions to the platform
• Manage and maintain data integrity across the CRM to support effective outreach
• Leverage Google Workspace (Sheets, Docs, etc.) for reporting, planning, and collaboration

Lifecycle & Re-Engagement Campaigns

• Develop and execute strategies specifically aimed at waking up dormant leads
• Build automated lifecycle flows that nurture contacts at every stage of the funnel
• Track campaign performance and iterate based on data

Multi-Channel Marketing

• Manage email, SMS, and direct mail campaigns end-to-end
• Design and execute physical mail campaigns alongside digital outreach
• Ensure consistent messaging and brand voice across all channels

Qualifications

• Proven experience building CRM and lifecycle marketing programs from scratch
• Hands-on HubSpot experience (certification a plus)
• Strong command of Google Workspace tools
• Background in email, SMS, and direct mail campaign management
• Experience in MCA, financial services, or a lead-heavy industry is a plus

Interested? Send your resume to: Mendy@bhirednyc.com