Job Description

The vision of Smile Doctors is our people-first culture which creates an environment of passionate, caring Team Members dedicated to providing fun and encouraging relationships with each other and our patients. Smile Doctors offers every Team Member the opportunity to be a part of something bigger. We focus on the importance of the individual and recognize that each person on our Team has something great to offer. We recognize talents and strengths and take care to nurture those abilities to help our Team Members grow into successful people in their careers, in our organization, and beyond.

Looking for a position that makes you smile?
We’re seeking a Growth Marketing Manager to join our growing team.
The Growth Marketing Manager is responsible for managing growth strategy execution and the optimization of our paid acquisition and lifecycle marketing efforts. This position drives efficient, scalable growth across the full funnel from first touch through conversion while partnering closely with agency and cross functional teams

How you’ll make us better:

• Manage paid acquisition performance across key channels including paid social, search, YouTube, programmatic, and retargeting
• Manage budget allocation based on monthly and quarterly production goals, identifying opportunities to scale or course correct
• Manage agency partners to ensure accountability, transparency, and continuous performance improvement
• Manage the acquisition funnel and conversion strategy, including landing pages, booking flows, and consultation experiences
• Manage optimization of key funnel metrics
• Manage lifecycle and nurture marketing programs for unqualified leads, non-converting leads, and retargeting audiences
• Manage growth reporting and performance analysis, maintaining dashboards that track progress against targets
• Identify funnel bottlenecks and present clear, data backed recommendations
• Support growth forecasting based on media spend, conversion trends, and operational capacity
• Manage experimentation and innovation efforts, including testing new channels, creative frameworks, messaging angles, and tools
• Support pilot programs and growth initiatives that expand reach, access, or conversion opportunities

Your special skills:

• Strong data analysis and problem-solving skills
• Ability to manage agency relationships and evaluate their performance
• Ability to scale paid acquisition efficiently while maintaining or improving CPA and conversion rates
• Ability to optimize the full funnel across traffic quality, conversion rates, and downstream impact
Prerequisites for success:
• Bachelor’s degree in Marketing, Business, or a related field required
• Five (5) years of experience in a growth marketing, performance marketing, or digital marketing position required
• Intermediate knowledge of audience segmentation, retargeting, and lifecycle/nurture marketing
• Intermediate knowledge of building and maintaining performance dashboards and reporting systems

We saved the best for last.
In exchange for the dynamic contribution you’ll bring to our team, we offer:
• Competitive salary
• Medical, dental, vision and life insurance
• Short and long-term disability coverage
• 401(k) plan
• 3 weeks paid time off in your first year + paid holidays
• Discounts on braces and clear aligners for you and your family members

Why Smile Doctors?
As the nation’s leading Orthodontic Support Organization, Smile Doctors is shaping the future of orthodontics through strategic partnerships with top local doctors. We provide best-in-class support services so our partner orthodontists can focus on what they do best — driving extraordinary treatment outcomes and providing patients with an unmatched experience.

With hundreds of partnered practices across the nation, our synergistic approach has made us the fastest-growing organization in our industry and produced an ever-expanding need for top talent as we continue our unprecedented trajectory. To us, there’s no such thing as “top of our game.” We’re always climbing higher — together. And as our business grows, there’s plenty of room for our team to grow their careers, too.

Our dynamic support services team is comprised of world-class professionals whose diverse experiences drive innovation and development. Together, we are committed to passionately helping others achieve their best, most confident smiles.

This is the perfect opportunity to grow with an expanding organization! Apply today!

Smile Doctors and all our affiliating practices are proud to be an equal opportunity workplace and welcome diversity in our organization. We do not discriminate against any team member or applicant for employment regardless of age, race, color, national origin, religion, disability, veteran status, sex, sexual orientation, or gender identity.