Job Description
Join the AI photo app redefining real beauty for millions.
For years, photo editing apps all looked the same - filters, fake edits, and forgettable tools. Then came Retake, the breakout AI photo app changing how people see and present themselves online. In just two years, we’ve grown to 35M+ downloads and $40M+ ARR, and became one of the top downloaded face editing apps in the world — and we’re just getting started. Now we’re looking for a Growth Manager to help write the next chapter: scaling our growth globally, shaping creative strategy, and building campaigns that reach millions every month.
About Retake & Codeway
Retake started as a rebellion against decades-old photo editing apps, proving that true innovation in this category was not only possible - but inevitable. While competitors still chase gimmicky filters and fake edits, Retake is building a new standard: natural, real, effortless photos powered by cutting-edge AI.
Today, Retake is the fastest-growing face editing app in the world, with users in every corner of the globe and an in-house AI model that competitors can’t match. Our vision is simple: to make photo editing more interesting, authentic, and accessible for millions of people. Retake is part of Codeway Group, one of Europe’s fastest-growing consumer app companies, soon crossing $300M in annual revenue across a diverse portfolio spanning AI creativity, wellness, learning, and productivity.
About the Role:
Anyone can run campaigns — few can truly own growth. You’ll go beyond buying impressions to create real impact, blending data, creativity, and curiosity to scale a global AI brand. As a Growth manager at Codeway, you’ll drive strategy, execution, and performance for one of the world’s fastest-growing photo apps. We’re looking for a versatile, data-savvy, creative marketer who’s eager to test, learn, and grow fast.
What You’ll do
◦ Own end-to-end campaign execution: Plan, launch, and optimize user acquisition campaigns across Meta, TikTok, Google, and emerging platforms.◦ Drive creative testing: Work closely with designers and copywriters to develop ad concepts, test new hypotheses, and scale top-performing ideas.◦ Analyze, learn, and scale: Build and maintain dashboards, track KPIs, and use data to unlock new growth opportunities.◦ Collaborate across teams: Partner with product, design, and data to understand user behavior and drive meaningful growth strategies.◦ Innovate fearlessly: Experiment with new channels, creative formats, and campaign ideas — always pushing beyond what’s been done before.◦ Build global partnerships: Collaborate with ad platform partners (Meta, TikTok, Google) and external agencies.
What you bring
◦ 2+ years of experience in performance marketing, digital growth, or paid media (ideally in mobile apps or consumer tech).◦ Strong knowledge of paid social platforms (Meta, TikTok, Google Ads, etc.) and campaign optimization. ◦ Analytical mindset: confident using data to guide creative and budget decisions.◦ Creative curiosity: you love testing new ideas and discovering what resonates with audiences.◦ Collaborative energy: great communicator who thrives in fast-moving, cross-functional teams.◦ Optimization and AI curiosity: a continuous drive to improve efficiency and a strong interest in adopting AI tools and agents to enhance everyday work processes.◦ Fluent in English.
What We Offer
◦ The chance to work with a high-caliber, passionate international team building category-defining products◦ Full-time contract with competitive salary◦ Private health insurance, a generous meal card◦ Full visa & relocation support if you’re moving to Barcelona◦ Annual learning & development budget for courses, tools, or events that support your growth◦ Free access to Codeway’s suite of apps across productivity, wellness, and education◦ A top-notch office in the heart of the city
Our Hiring Process
Application → Recruiter Interview → Hiring Manager Interview → Case Study → Technical Interview → GM Interview → Offer
