TF Bank AB (publ)

Growth & Communication Specialist (B2C – Italy)

TF Bank AB (publ)  •  Málaga, ES (Hybrid)  •  1 month ago
Expired
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Job Description

Avarda Group simplifies how customers across Europe manage their personal finances. Listed on Nasdaq Stockholm since 2016, we combine a pragmatic business mindset with cutting‑edge technology to deliver scalable, efficient payment, savings and lending solutions.

About the Role

We are looking for a Growth & Communication Specialist (Mid level) with a clear mandate: drive B2C growth in the Italian market for credit card and other financial products This is a hands-on execution role where you will run campaigns yourself, own performance, and continuously optimize based on data.

What You'll Do

  • Plan, execute, and optimize paid acquisition campaigns for the Italian market

  • Manage external partners such as ads comparison sites and affiliate networks

  • Work hands-on with Google Ads and/or TikTok Ads

  • Monitor and improve core performance metrics: CAC, CPA, ROAS

  • Analyze the full funnel and identify conversion drop-offs

  • Run basic A/B tests on creatives, audiences, and messaging

  • Manage and own website content and review analytics to improve performance

  • Translate data into clear insights and concrete optimization actions

  • Own campaign performance and reporting end-to-end for Italy

What We're Looking For

  • 2–4 years of experience in growth, performance, or digital marketing

  • Hands-on experience managing campaigns directly (not only supporting)

  • Strong understanding of B2C performance marketing and funnel logic

  • Comfort working daily with dashboards, metrics, and numbers

  • Ability to clearly explain results, learnings, and trade-offs

Market & Language Focus

  • Strong understanding of banking consumers and digital behavior

  • Fluent English and Spanish (written and spoken)

  • Italian is a nice to have

What We Offer

  • Clear ownership of growth for the Italian market

  • Direct impact on business performance and efficiency

  • International, collaborative environment with short decision paths

  • Strong learning and development opportunities

  • Exposure to digital banking and regulated markets

  • Hybrid working model and competitive compensation

  • Culture focused on clarity, ownership, and continuous improvement

TF Bank AB (publ)

About TF Bank AB (publ)

We are a fast-growing digital credit and payment platform operating in 14 European countries. Through our proprietary IT infrastructure, we develop simple and flexible payment and financing solutions for millions of customers. Since our founding in 1987, we have consistently combined growth with profitability, and following the stock market listing in 2016, this development has continued with a strong focus on scalability and automation. The Company is listed on Nasdaq Stockholm.

Lending and/or deposit activities are conducted in the Nordics, the Baltics, Poland, Germany, Austria, Spain, Ireland, the Netherlands and Italy through subsidiary, branch, or cross-border banking with the support of the Swedish banking license. The business is divided into three segments: Credit Cards, Ecommerce Solutions and Consumer Lending. The target group for all services is creditworthy individuals and the loan amounts are relatively small with short repayment terms.

Industry
Finance & Insurance
Company Size
201-500 employees
Headquarters
Borås, SE
Year Founded
1987
Website
tfbank.se
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