Job Description

How do you turn a sustainable mission into content that matters across markets?

This is a new group-wide role with a clear purpose: to build the framework that helps Triodos Bank tell more relevant, consistent and impactful stories. You will shape how we use content to show customers the positive difference their money can make, across our markets and owned channels.

How you will make a difference

In this role, you will work on building a group-wide content framework, so that local markets can create consistent, relevant communications that support customer value, brand awareness and acquisition.

The challenge is not simply to produce more content. In your first year, your focus will be on bringing structure, priorities and alignment to a new way of working. You will work with local markets and value streams to establish clear standards, formats and storylines, while making sure the approach is useful and workable in each market. Success means that local teams understand what they can expect, see the value of the framework and can apply it in their own market.

To get there, you will:

• Develop a group-wide content strategy, editorial formats and frameworks for owned channels, including email, website, app and social media
• Define content priorities, impact storylines and the stories Triodos Bank needs to tell, based on customer segmentation, propositions and commercial objectives
• Work closely with the Group Growth Marketer and Customer Value Marketer to build a customer-led approach to priorities and standards across Triodos Bank
• Engage with local markets and value streams to understand their needs and translate them into usable group content plans, assets and implementation guidelines
• Create marketing communications content and assets for campaigns, always-on communications and automated customer flows
• Safeguard consistency in brand image and tone of voice across channels and markets
• Collaborate with Growth Marketing, Customer Value Marketing and Brand Management on integrated campaign design and execution
• Brief and manage external suppliers and agencies for group-level projects, ensuring quality and cost-effectiveness
• Monitor the performance of group-wide content, channels and marketing communications, and turn insights into recommendations for optimization
• Bring a considered perspective on how AI can support high-quality and efficient content development

Your future colleagues

You will report to the Lead Customer Value Marketing.

You will work closely with the Group Growth Marketer, Customer Value Marketers, local marketing and content teams, Corporate Communications, Impact & Economics, value streams and external agencies.

What you will bring

Your unique potential and your values matter most to us. We look for people who are self-aware and who think in a broad, connected way, always conscious of their effect on society, the environment and the economy. To succeed in this role, you will need:

• 8 years of experience in content marketing, marketing communications and/or campaign development
• Experience developing commercial, engaging content and integrated marketing communications
• Experience of content and campaign development in an international or multi-market environment
• Demonstrable experience translating sustainability or impact themes into communications
• Good journalistic writing skills
• Experience managing stakeholders across teams, disciplines and countries
• Experience of multi-channel implementation, optimization and performance monitoring
• Experience managing external suppliers and agencies
• Knowledge of compliance in a regulated environment
• The ability to keep the whole group in view while making sure your approach works in each market
• The ability to build working relationships with local teams and value streams, so that they see the value of the framework and apply it
• Professional proficiency in English and Dutch (spoken and written)

We consider it a plus if you have:

• Experience with the mission of Triodos Bank
• Experience in the banking sector
• A clear perspective on the thoughtful use of AI in content marketing

You do not need to bring all of these. If you meet the main requirements for the role and bring some of what is listed here, please do apply.

What we offer you

An inspiring work culture: What people value most about working here is that the work itself is the point. We keep improving how we work together, so people find meaning in what they do, trust each other and grow.

A comfortable working environment: Our award-winning head office is in Driebergen-Zeist, on the Reehorst Estate, a 3-minute walk from the train station. Combined with hybrid working, it is an inspiring place to work and connect with your colleagues.

And of course, good pay and working conditions (CLA Banken):

• A monthly salary between €4,315 and €5,394, based on a 36-hour workweek. The fixed annual salary is calculated by multiplying the monthly salary by 13.96, including the 13th month and holiday pay.
• Six weeks of paid annual leave, with the option to buy up to two more weeks
• An attractive pension plan
• Flexible working hours and hybrid working
• Free travel on public transport, in your own time as well as for work — with the option to upgrade to first class for a small personal contribution
• A range of education and training opportunities
• Reimbursement for a company bicycle, up to €1,500
• The option to swap bank holidays for other days, under certain conditions, if you celebrate different holidays
• An allowance for every day you work from home, and a budget to set up your home office properly

Sounds interesting?

Everyone is welcome to join us. We are committed to equity and diversity, and we want to create an environment where all colleagues and our wider community feel safe and included. You do not need to bring everything this role asks for to add value. If the work interests you and a large part of what we ask fits you, we would love to hear from you.

Please include a cover letter. Have a look at what we finance before you write it, and tell us what our mission would mean for you — in the work you do, and in the choices you make outside it.

There are three interviews. We will talk about what our mission means to you, the ways of working that matter most in this role, and your skills and experience.

The closing date for applications is: 27 November 2026

If you have questions, or need any adjustments to take part in our process — at any stage, for any reason — please contact careers@triodos.com. You do not need to explain why you need an adjustment, and asking will not affect how your application is assessed.

Who we are

Our mission is to create a society that protects and promotes the quality of life of all its members, with human dignity at its core. Triodos Bank was founded in 1980 to show what money can set in motion. We use the savings entrusted to us to finance cleaner energy, organic farming, better care and art that brings people together.

A certified B Corp since 2015 and a founder of the Global Alliance for Banking on Values, we are also the only bank of this kind that owns itself — a structure built to protect our independence. Today, we operate across the Netherlands, Belgium, Spain and the United Kingdom, while Triodos Investment Management manages funds in Europe and emerging markets.

www.triodos.com | www.triodos-im.com | www.triodosfoundation.nl