Freezing Point

Graphic Designer

Freezing Point  •  $70k - $80k/yr  •  Salt Lake City, UT (Onsite)  •  2 hours ago
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Job Description

Graphic Designer

Department: Marketing

Employment Type: Full Time

Location: Salt Lake City, Utah

Compensation: $70,000 - $80,000 / year

Freezing Point is the fastest growing frozen beverage company in the US and the maker of Frazil, 100% Juice Frazil, Frazil Energy, and Café Tango! We are a growing, high-performance team in search of a Graphic Designer.
As a Graphic Designer, you will be responsible for creating engaging, innovative designs across various channels, from product packaging to digital and in-store marketing materials. Your creativity will drive the visual presence of Frazil as we continue to grow and introduce exciting promotions. You will work closely with the marketing, sales, and technology teams to ensure the brand stays fun, refreshing, and consistent in all design materials.

Key Responsibilities

  • Advertising & Marketing Materials: Design engaging promotional materials for both digital and in-store use, including banners, flyers, and social media content.
  • Branding: Ensure consistent application of our brand across all touchpoints. Update and maintain brand materials periodically. Ensure any sub-brand work with logos is refreshing, but consistent with style guides. Ensure all design materials reflect the Frazil brand identity, using consistent colors, typography, and imagery.
  • Event & Trade Show Materials: Design booth setups, banners, and promotional materials for industry trade shows and Frazil events, ensuring we stand out in competitive environments.
  • Social Media & Digital Graphics: Create engaging visual content for Frazil’s social media channels, website, and email marketing, keeping our online presence fresh and exciting.
  • 3D rendering and mockups: Develop styled mockups and 3D renderings that can be shown in high-value conversations with current and potential customers.
  • Webpage Design: Design visually engaging and user-friendly web pages using drag-and-drop editors (potential platforms: HubSpot, WordPress, Shopify, or similar platforms). Ensure web pages are optimized for both desktop and mobile experiences. No coding required, but familiarity with web design principles and best practices is essential.
  • Video editing and animation capabilities (bonus): Ability to work with various video editing platforms (such as Premiere Pro and CapCut) to support the social media and other digital marketing efforts of the company.
  • Collaborate with Technology Team (bonus): Assist the technology team to design and produce digital user interfaces, dashboards, and other technology-related assets using Figma. Figma understanding is a bonus.
  • Other duties as assigned .

Skills, Knowledge and Expertise

Minimum Qualifications & Competencies:
  • 3-5 years of relevant graphic design experience.
  • A degree in Graphic Design or a related field (BFA or BA preferred).
  • Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign).
Preferred Qualifications & Competencies:
  • Experience in physical advertising and marketing materials, digital marketing materials, packaging design, and social media graphics.
  • A strong design portfolio showcasing a range of creative work.
  • Experience designing in Adobe Suite, 3D rendering, motion graphics (Adobe After Effects preferred), video editing, Figma or other digital design platforms.
Required Soft Skills:
  • You are able to push creative boundaries while maintaining brand consistency. You innovate while ensuring designs stay aligned with the brand’s voice and identity.
  • You are never satisfied with a brand’s look. You understand there is always room to grow and improve as time goes on.
  • You have strong presentation skills and the ability to work with cross-functional teams. You effectively present ideas, listen to feedback, and collaborate with various teams to refine and execute designs.
  • You’re passionate about creative, out-of-the-box thinking. You strive to think beyond the conventional and bring fresh ideas to the table.
  • You are a strong collaborator, ready to work with multiple teams to achieve our shared vision. You thrive in collaborative environments, believing great results come from collective input.
  • You’re hard-working, deadline-driven, and able to manage multiple projects simultaneously. You prioritize effectively, stay focused, and deliver quality work on time.
  • You’re a team player with excellent communication and organizational skills. You communicate clearly and ensure smooth coordination across projects.
  • You are detail-oriented with a strong understanding of visual design principles. You pay close attention to every design element to ensure it aligns with design standards and serves its purpose.
  • You’re excited to be part of a fast-paced, growing brand. You embrace change, are adaptable, and are eager to contribute to the brand's growth and success.
Physical Demands & Working Conditions:
  • Fully onsite position in Salt Lake City, UT
  • Work is primarily done indoors and requires sitting for long periods.
  • Frequent use of computers, including prolonged periods of screen time
  • Frequent communication with team members in writing, over the phone, and in person

Benefits

Frazil provides a full benefits package including Medical, Dental, Vision, Life Insurance, Voluntary & Supplemental Plans, 401k with Employer Match, PTO and Company Holidays. We also have an on-site gym.
Freezing Point

About Freezing Point

Freezing Point, the parent company of the consumer frozen beverage brand "Frazil"​, is the fastest growing frozen beverage company in the convenience store channel across the US. Frazil is also located internationally, across Europe, Central America, the Middle East, and Asia.

What makes Frazil unique and what has led to the massive growth it has experienced the last few years?

- Amazing flavors and product

- Strong brand appeal and visual identity in stores

- World-class distribution and retail partners

- Industry-leading service and customer care

Once you try the product you'll understand. Consumers love Frazil because the product tastes amazing. It's truly a difference consumers can taste for themselves. Frazil uses real sugar, not high fructose corn syrup like almost all other slushie products. Also, Frazil's flavor formulations have a unique development process unlike any other slush brand in the world! The founder of Frazil started in the shave ice business, and has developed countless flavors for the shave ice franchise "Tropical Sno"​. Every summer the company comes out with tons of new flavors. The flavors and combinations that really take off over the summer get modified into the new flavors launched by Frazil the following year! (thanks Tropical Sno, we love you guys! :)

Frazil is also committed to the in-store experience. The visuals help bring the C-store experience to life, draw consumers in, and help more people enjoy this delicious beverage. Frazil also provides training and helps assist in setting up retail locations to sell Frazil, with install kits, signage, posters, and merchandising.

Frazil is quickly expanding its team, and filling key roles in sales, operations, marketing, finance, and production. If you're interested in joining one of the coolest places to work in the Salt Lake City area reach out and see what roles might fit your experience!

Industry
Food & Beverage
Company Size
51-200 employees
Headquarters
Salt Lake City, Utah
Year Founded
2003
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