
Worldwide, the Volkswagen Group has a long tradition of dramatic innovations. The Volkswagen Group with its headquarters in Wolfsburg, Germany is one of the world’s leading automobile manufacturers and the largest carmaker in Europe. The Group comprises twelve brands from seven European countries: Volkswagen Passenger Cars, Audi, SEAT, ŠKODA, Bentley, Bugatti, Lamborghini, Porsche, Ducati, Volkswagen Commercial Vehicles, Scania and MAN.
Launch Your Career with Our Graduate Program
Are you ready to kick-start your career in a dynamic, fast-paced environment where learning and growth are at the forefront? Our Graduate Program is designed to equip ambitious, high-potential graduates with the skills, experience, and network needed to thrive in the industry.
Over the course of 18 months, the graduate analyst will rotate through three business areas, gaining hands-on experience, working on impactful projects, and developing critical professional skills. With mentorship, structured training, and exposure to senior leaders, this program is the gateway to building a successful and fulfilling career.
If you're a curious, motivated, and forward-thinking individual eager to make an impact, we invite you to be part of a program that invests in your growth and success.
The Product & Sales Planning Graduate Analyst will participate in a structured rotational program across Product Marketing Strategy, Product Planning, and Sales Planning. This role is designed to provide a comprehensive understanding of how Volkswagen defines, develops, and positions its vehicles for success in the North American market. The analyst will collaborate cross-functionally with global and regional teams to support strategic planning, portfolio development, and volume forecasting—ensuring products align with customer expectations, market trends, and business goals.
Product Marketing Strategy
This rotation focuses on the early phase of product definition and market positioning. The analyst will explore how strategic decisions are made regarding customer targeting, competitive differentiation, and cross-carline initiatives to strengthen Volkswagen’s portfolio.
Bachelors degree completed no later than December 2024 with a focus in Business Adminstration Business Analytics Marketing information Technology or related field.
Volkswagen Group of America is an Equal Opportunity Employer. We welcome and encourage applicants from all backgrounds, and do not discriminate based on race, sex, age, disability, sexual orientation, national origin, religion, color, gender identity/expression, marital status, veteran status, or any other characteristics protected by applicable laws.
This role description is a guideline and does not create contractual rights between the Company and any of its applicants. The Company does not enter into any type of employment contract, implied or written, with its applicants regarding job security.
This Organization participates in E-Verify. We maintain a drug free workplace and perform pre-employment substance abuse testing.

The Volkswagen Group with its headquarters in Wolfsburg is one of the world’s leading automobile manufacturers and the largest carmaker in Europe. The Group is made up of ten brands from seven European countries: Volkswagen, Volkswagen Nutzfahrzeuge, ŠKODA, SEAT, CUPRA, Audi, Lamborghini, Bentley, Porsche and Ducati.
Our group sells vehicles in 153 countries and operates 114 production plants worldwide. Each working day, around 675,000 employees worldwide produce cars, are involved in vehicle-related services or work in the other fields of business.
Our goal is to make mobility sustainable for us and for future generations. Our promise: With electric drive, digital networking and autonomous driving, we make the automobile clean, quiet, intelligent and safe. At the same time, our core product becomes even more emotional and offers a completely new driving experience. It is also becoming part of the solution when it comes to climate and environmental protection. In this way, the car can continue to be a cornerstone of contemporary, individual and affordable mobility in the future. #Shapingmobility
Imprint & Legal: http://vw.de/legal-notice
DAT: http://vw.de/dat