This role is for one of the Weekday's clients
Salary range: Rs 1000000 - Rs 1500000 (ie INR 10 - 15 LPA)
Min Experience: 2 years
Location: Bengaluru
JobType: full-time
We are seeking a performance-oriented marketer capable of managing and growing paid campaigns across the US, UK, and Canadian markets with substantial budgets.
Requirements
Oversee and expand campaigns on:
Google Ads (Search, Display, YouTube)
Meta Ads (Facebook, Instagram)
Manage a monthly spend of ₹1–2 Cr+
Drive key metrics such as CAC, ROAS, CTR, and conversions
Conduct A/B testing involving creatives, targeting, and bidding strategies
Optimize acquisition and retention funnels
Collaborate with creative and product teams to enhance performance
Experience working in the US, UK, and Canadian markets
Demonstrated ability to manage budgets exceeding ₹1–2 Cr
Strong expertise in performance KPIs such as CAC, ROAS, and CPA
Google Ads, Meta Ads Manager, GA4, AppsFlyer/Adjust, GTM, Excel
No experience with low-budget campaigns
No experience limited to India-only campaigns
Must have experience in scaling campaigns, not just executing them
Has successfully scaled high-budget campaigns with strong ROI
Exhibits deep ownership of KPIs such as CAC, ROAS, and CTR
Data-driven and execution-focused
Performance Marketing
Google Ads
Google Adsense
AI recruiter that runs outbound sourcing campaigns to find top talent. At Weekday, we have built the most accurate database of talent (250mn+ people in US & India with contact data), we run outbound campaigns to identify top talent for any role you might be hiring for. We generate the highest response rates (30-40%) on our campaigns making sourcing talent as easy as making a job posting. We are backed by Y-Combinator and were also ranked #1 on Product Hunt.
