Job Description

Core
Responsibilities

A. Google Ads
Campaign Setup & Management (45%)

• Build and
  structure Google Search campaigns based on predefined strategies and
  client requirements
• Create ad
  groups, keywords, ads, and extensions following internal guidelines
• Ensure
  correct account structure, naming conventions, and documentation
• Perform
  basic optimizations (bids, keywords, ads) using performance data

B. Ongoing
Campaign Optimization & KPI Monitoring (15%)

• Monitor
  KPIs (CTR, CPC, conversions, budget pacing)
• Identify
  and optimize underperforming campaign elements
• Conduct
  routine checks to prevent errors
• Support
  A/B testing as directed by the Austrian team

C. Zendesk Ticket
Management & Task Processing (15%)

• Process
  tickets related to campaign changes and optimizations
• Execute
  clearly defined tasks without SEO expertise
• Ensure
  timely and accurate task completion
• Document
  all campaign changes

D. CRM &
Administrative Campaign Tasks (10%)

• Update
  campaign data and statuses in internal CRM systems
• Perform
  data transfers and copy-paste tasks across systems
• Maintain
  accurate records for tracking and reporting

E. Optional
Tracking & Technical Support (10%)

• Support
  basic tracking tasks when required
• Assist
  with Google Tag Manager implementations based on instructions
• Flag
  tracking issues to relevant technical teams

F. Internal
Communication & Process Adherence (5%)

• Communicate
  effectively with Austrian campaign and client management teams
• Follow
  standardized workflows and processes
• Escalate
  issues or uncertainties promptly

Requirements:

• A
  bachelors degree in fields such as Communication, IT/Technical,
  Journalism, Advertising, English or Literature, Marketing, Business.,
  Creative Writing, and other related field.
• At
  least 2 years of hands-on Google Ads (Search) experience
• Strong
  understanding of campaign structures, keywords, ads, and extensions
• Familiarity
  with key SEA performance metrics and data-driven optimization
• Experience
  working with ticketing systems (e.g. Zendesk or similar)
• Comfortable
  working with CRMs and repetitive administrative tasks
• Ability
  to follow structured processes and guidelines
• Basic
  understanding of tracking concepts (Google Tag Manager is a plus)
• Good
  English communication skills; German knowledge not required

Work Setup:

Shift: Mid shift (3pm-11pm)
Setup: Hybrid
Location: Mabuhay Tower IT Park Cebu City

By Applying, you give consent to collect, store, and/or process personal and/or sensitive information for the purpose of recruitment and employment may it be internal to Cobden & Carter International and/or to its clients.