Go to Market
Market Analysis: Responsible for accounting for market disruptors and their implications, capturing and anticipating changes in behavior or needs, and ensuring reflection in related Go-to-Market (G2M) plans.
Strategy Definition: Define the current and future go-to-market strategy by customer segment, aligned with customer success and brand experience strategies, in collaboration with the marketing team in LATAM.
Strategy Adaptation: Adapt the G2M strategy for different access models, respecting brand positioning and business needs.
Value Capture: Accountable for defining optimal value capture business models and project proofing methods, facilitating transferability to other regions.
Channel Management: Oversee channel management and performance, including phase-in/out, channel movements, open points, and target plans.
Policy Development: Build and manage channel policies and incentive schemes according to the distributor journey (Cost to Serve).
Compliance Assurance: Ensure compliance with our programs and processes within the cluster.
Partnership Development: Partner with external organizations, vendors, consultants, and joint ventures to allow an outside-in driven approach and adherence to best-in-class transformational strategies.
Skills:
Education: University degree in economics, business, marketing, or a similar field (Master's or equivalent preferred).
Experience: Minimum of 10 years of experience in managerial roles and customer interaction/facing roles.
Financial Acumen: Strong understanding of P&L, financial and business acumen, and linkage to marketing tactical plans.
Market Knowledge: Understanding of the local market environment of various and diverse countries.
Customer Focus: Strong customer focus and strategic mindset.
Organizational Interaction: Ability to interact with all levels of the organization.
Growth Factors: High level of growth factors, including breadth of perspective and understanding others.
Leadership Skills: High level of leadership skills, including customer focus, market knowledge, influencing others, and innovation/digital transformation.
Business Model Development: Experience in business model development (omnichannel).
Período de aplicación:
05 al 19 de Mayo
Código de referencia:
869308
División:
Crop Science
Ubicación:
Mexico : Ciudad de México : Ciudad de México
Área funcional:
Acceso al Mercado
Grado de posición:
VS 2
Tipo de empleo:
Permanente
Tiempo de trabajo:
Full Time - Esquema Hibrido

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