About SAMY
SAMY is the global powerhouse leading the evolution of brand communication. We help brands matter in a social-first world through research, creativity, technology, and integrated influencer marketing to deliver impactful, data-driven solutions and drive growth for brands. With over 1.000 employees in 15+ offices across 18 countries (Europe, U.S., Latin America) and operating in 55 markets, SAMY serves over 100 leading clients, specializing in award-winning, end-to-end digital campaigns.
Mission
We are looking for a Senior Creative capable of developing world-class ideas that can live naturally within social platforms while extending far beyond them. This role requires a strong conceptual thinker with deep expertise in social ecosystems, influencer marketing and integrated creative development across regional and global campaigns.
The ideal candidate understands internet culture, platform behavior and creator dynamics, but is equally capable of building big creative platforms, campaigns and culturally relevant ideas that travel across multiple channels and markets.
Job Functions
Develop strong creative concepts and campaign ideas for social, influencer and integrated marketing initiatives across regional and global projects.
Create ideas designed for social-first environments while ensuring they can scale into broader campaign ecosystems, content platforms, PR activations, experiential, partnerships and entertainment.
Lead creative thinking for Amazon Prime Video accounts and initiatives within the region, elevating the overall creative standard and ambition of the work.
Bring a deep understanding of platform-native storytelling, creator culture, audience behavior and influencer marketing strategies.
Identify proactive creative opportunities beyond client briefs and actively contribute new ideas, formats and campaign territories.
Build strong relationships with internal stakeholders and clients, acting as a trusted creative partner throughout strategy, development and execution.
Present and defend creative work clearly and confidently to clients, senior leadership and cross-functional teams.
Mentor, train and inspire internal teams and clients on social creativity, platform trends, creator-led storytelling and emerging cultural behaviors.
Collaborate closely with strategy, account management, production, media and influencer teams to ensure creative excellence throughout execution.
Maintain awareness of global creative trends, entertainment culture, internet behavior and platform evolution.
Proven experience as a Senior Creative, Creative Lead or similar role within agencies, entertainment, social, digital or integrated environments.
Strong portfolio demonstrating high-level conceptual thinking across social, influencer and integrated campaigns.
Deep expertise in social platforms, creator ecosystems and influencer marketing.
Experience working on regional and/or global campaigns involving multiple markets and stakeholders.
Ability to generate culturally relevant ideas with strong entertainment value and platform understanding.
Experience leading presentations and managing senior client relationships.
Strong leadership and mentoring capabilities.
Excellent communication and presentation skills in English.
Ability to work across fast-moving, collaborative and multi-market environments.
Preferred
Experience in entertainment, streaming, youth culture or pop culture-driven brands.
Understanding of fandom communities and conversation-driven campaigns.
Experience collaborating with creators, talent and influencer partners at scale.
Cultural Fit
Beyond experience, we look for people who truly connect with the way we work
We are kind and direct, communicating clearly, honestly, and respectfully.
We collaborate without silos or egos, valuing collective success and recognizing that every idea counts.
We give feedback that helps others grow, learning from each other and celebrating progress.
We take pride in our work, paying attention to detail and committing to excellence.
And we take ownership of what we build, showing initiative, responsibility, and delivering real results.
We thrive with people who are kind, collaborative, driven by excellence, and committed to making an impact. If this sounds like you, you’ll thrive at SAMY.
Diversity and Inclusion
At SAMY, we believe in real diversity: teams where each person contributes from their uniqueness. We are committed to creating an inclusive, accessible, and barrier-free environment where every voice matters.
We welcome applicants of all abilities and backgrounds. If you need any adjustments during the recruitment process or in your daily work, please let us know. We want you to thrive on an equal footing.
Benefits
Flexible schedule and hybrid work options that help you balance your time and work in a way that fits your life.
A geographic mobility plan that gives you the chance to explore new opportunities and work from different SAMY locations around the world.
Celebrate your birthday with a day off, and take time to enjoy December 24th and 31st as company holidays to relax, recharge, and enjoy what matters most.
Global social and environmental activities that allow you to take part in initiatives that create a positive impact under the OWN THE IMPACT framework, connecting with colleagues from around the world and contributing to projects that make a difference.
Soft Return lets you transition back to work at your own pace, celebrate new family members with fellow working parents, and get expert coaching for first-time parents.
Mirror Club is our mentoring program designed to accelerate the careers of talented women by connecting them with experienced mentors.
Global Referral Program that lets you refer clients, projects, or teammates, helping SAMY grow stronger while earning rewards for your contributions

SAMY leads the evolution of brand communication. We build brand relevance in a social universe by integrating intelligence, creativity, and technology.
To the modern consumer, social isn’t a series of platforms - it’s a single, living ecosystem. Stories, posts, reels, and influencer content blur into one seamless experience. Audiences move fluidly through this dynamic world, and our intelligence spans the entire system, helping brands act with true intention where it matters most. With culturally in-step creativity, we fuel meaningful ideas that are always on, always relevant, and always evolving.
Our 1000+ strong, social-native team is connected across 20 offices and active in 55 markets. Clients like L’Oréal, who place social and influencer at the heart of their strategy, have grown alongside SAMY from day one. Others, like The North Face, Diageo, Microsoft and Samsung, joined us along the way and have since become valued brand partners.
We make audiences understandable. We make brands social. We make messages unskippable. We make products buyable. We make technology powerful.
This is how we make brands matter.