Job Description

The Global Portfolio Marketing Manager plays a key role in steering the company’s product strategy and implementing it via marketing-driven product campaigns which leads to effective management across all product portfolios. Within this role, you need to manage a team of portfolio marketing managers, work closely with product management on portfolio strategy including positioning of all products and cross selling into different markets and segments. Additionally, the Global Portfolio Marketing Manager will integrate after-sales and service components to enhance customer satisfaction and product lifecycle management. This role ensures that the strategies are not only innovative as well as effective in reaching and engaging the target audience.

What you’ll be doing:

• Develop global portfolio program strategy including annual goals and processes.

• Manage a team of direct report(s), including yearly performance cycles.

• Define and lead the global strategic direction of the assigned product/solution portfolio in line with business goals, customer trends, and market evolution.

• Drive achievement of key sales pipeline targets and support overall GM & IS team performance, ensuring coverage across the region's countries.

• Driving and leading successful segment- & product campaigns /promo’s globally with a clear ROI.

• Pro-actively drive our portfolio marketing growth vision into the organization.

• Achievement of monthly New Opportunities targets.

• Build our MP brand and thought leadership in the market to create new prospects, grow our mailable database, share knowledge towards potential customers and generating content that drives our pipeline

• Maintain updated task tracking, oversee team workload, and provide support for customer engagement.

• Develop deep expertise in Malvern Panalyticals/MM solutions, ensuring proficient technical knowledge for effective communication with diverse stakeholders.

• Create insight in our competitive offering.

• Owns global messaging frameworks and value propositions based on VOC and competitive positioning.

• Train the global marketing team on portfolio: positioning, pricing, value propositions, competition etc.

• Ensure mastery and data accuracy in Malvern Panalyticals CRM system and other relevant tools to enhance sales effectiveness.

• Collaborate with cross-functional teams (Marketing, PM, Field Sales, Technical Specialists, Comms, Customer Support, Applications) to advance sales opportunities.

• Gather market, segment, and customer insights to inform product enhancements and demand generation efforts.

• Coach junior portfolio managers or product marketers; foster a culture of cross-functional collaboration and customer obsession, utilizing performance and talent development tools.

• Uphold and promote the company’s Code of Business Ethics and ensure GDPR compliance within the team.
  

What do you need to be successful in this role?

• Bachelor’s degree required; Scientific backgrounds preferred (e.g., Biology, Chemistry, Physics, Engineering).

• 3-5 years of relevant working experience in a similar role within a B2B company.

• Fluent in both written and spoken English and another language ideally.

• Proven sales experience in B2B

• Excellent strategic thinking, analytical skills and problem-solving abilities.

• Pro-active, can-do mentality; ability to push through.

• Adaptability and flexibility to adapt to changing market conditions.

• Ability to work with cross functional international teams: market development team, sales, marketing development, field marketing, product marketing.

• Open mind, strong communication and interpersonal skills to connect with several stakeholders.

• Result driven with a close eye on data management to optimize the marketing generated pipeline across the regions and portfolios.

• Culturally agile, can effectively lead and build bridges with teams that are geographically dispersed.

• Efficiently and effectively execute local marketing programs.

• Forecast, measure, analyse and report on impact of variety of product portfolios and tactics such as events, webinars, email campaigns. Localize marketing content and organize events and product demonstrations that will convert leads into sales ready opportunities. This pertains to marketing products and after sales care products like service contracts, training programs, expertise solutions etc. 

• Proactively engage with the sales teams to coordinate, communicate, and optimize the impact of marketing activities.

What’s in It for You

• Be a part of an ambitious, fast-growing, international company with a friendly and inclusive culture

• Drive growth within a leading global organisation whose purpose is to work with our customers, to make the world a better place 

• Be a key member of our team in our amazing offices, with a hybrid working model available

• Access to an onsite restaurant    

• Gym discounts  

• Volunteering days and much more 

YES, I WANT THIS JOB!

Please click APPLY NOW to submit your CV and cover letter.

About us - Malvern Panalytical, Micromeritics and SciAps.
Together we are a powerful and highly complementary combination of market leading technologies.

We are the toolmakers for the world's most innovative companies, academic institutions, and government laboratories. We are their partners in discovery.

Malvern Panalytical instruments analyze the chemical, physical and structural nature of materials, from proteins to polymers and semiconductors to minerals. Our leading technologies measure particle size, shape, concentration and zeta potential, biomolecular interactions and stability, elemental concentrations and crystallographic structure.

Micromeritics manufactures systems for the characterization of particles, powders, and porous materials for a wide- range of end markets including catalysts, chemicals, building materials, clean-tech and battery. Our leading technologies measure surface area, porosity, density, adsorption and particle activity.

SciAps specializes in portable X-ray fluorescence (XRF), laser-based (LIBS) and near-infrared (NIR) analyzers to measure any element in any environment. SciAps is the Center of Excellence for our handheld instruments.
We have a global footprint with R&D and manufacturing sites in North America, Europe, and Asia.

We are more than 2,500 employees in a customer-focused organization with sales and service offices in 20 countries, all committed to delivering expert and responsive customer support.

We are part of Spectris. Spectris combines precision with purpose, delivering progress for a more sustainable world. Precision is at the heart of what we do – our leading, high-tech instruments and software equip our customers to solve some of their greatest challenges to make the world cleaner, healthier and more productive.

Malvern Panalytical, Micromeritics & SciAps
Your Partners in Discovery

Malvern Panalytical, Micromeritics and SciAps, part of the Spectris Group, are committed to a diverse and inclusive culture where everyone can thrive and achieve a fulfilling career. Changing the world isn’t something you can do on your own, or with a single way of thinking; it takes a wide collection of experiences, stories, knowledge, and expertise. We encourage applications from underrepresented individuals and people with diverse backgrounds. Although we always select the most qualified applicant for each role and make all decisions without regard to race, sex, age, or any other protected class, we are an inclusive, equal opportunity organization that prizes diversity. Your unique perspective is important to us.