Avon

Global Paid Media Specialist

Avon  •  Northampton, GB (Onsite)  •  2 hours ago
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Job Description

You’ve picked a great time to join Avon. We’re the company that puts purpose, people and relationships at the heart of everything we do. The company that’s 135 years young and only just getting started. As part of the Regent LP family, we’re committed to being the best beauty company for the world by generating a positive environmental, economic and social impact for our communities across the globe.

Role Type

Permanent

What you'll be doing:

The Global Paid Media Specialist is responsible for managing and optimising eCommerce & lead generation paid media campaigns for global markets. This role requires deep expertise in hands on management of PPC & Paid Social campaigns to deliver profitable ROAS and Cost-Per Lead media campaigns. You will play a critical role in scaling international growth for the eCommerce and offline business in a new in-house paid media team.

Key responsibilities:

  • Build, manage, and optimise paid media campaigns across PPC and Paid Social channels for UK and international markets.
  • Monitor and optimise campaign budgets on a daily basis to ensure performance targets and business objectives are achieved.
  • Manage product feeds, audience targeting, and media creative implementation across campaigns.
  • Partner with creative and brand teams to develop and optimise high-performing advertising assets.
  • Own market-level media roadmaps and contribute to test-and-learn strategies that drive continuous improvement.
  • Champion a data-led approach to campaign optimisation and performance management.
  • Manage campaign tracking frameworks, including UTM implementation and validation.
  • Use Google Analytics and paid media platforms to analyse campaign performance and identify optimisation opportunities.
  • Interpret attribution data to understand channel effectiveness and customer journeys.
  • Prepare and present campaign insights, recommendations, and performance updates to the paid media team and key stakeholders.
  • Support the ongoing development and success of Avon's in-house media capability.

What we're looking for

  • 1-3 years of experience in media advertising, with a strong focus on performance marketing.
  • Experience managing campaigns across both eCommerce and lead generation environments.
  • Hands-on expertise with major paid media platforms, including Google Ads, Meta, and TikTok.
  • Strong understanding of PPC and Paid Social campaign management and optimisation.
  • Experience managing and optimising media budgets to achieve performance goals.
  • Knowledge of campaign tracking, analytics, and reporting best practices.
  • Proficiency using Google Analytics and media platform reporting tools.
  • Understanding of media attribution principles and performance measurement.
  • Strong analytical and problem-solving skills with the ability to translate data into actionable insights.
  • Excellent communication skills and confidence presenting findings to a range of stakeholders.
  • Strong organisational skills with the ability to manage multiple priorities effectively.
  • Collaborative approach with experience working across cross-functional teams.
  • Ability to thrive in a fast-paced, deadline-driven environment.
  • Passion for digital marketing and interest in emerging media trends, technologies, and innovations.

What we offer:

We offer a comprehensive benefits package along with wellness resources and work-life balance support in line with your country practices and Avon purpose aiming to help you live a healthier life, protect you and your dear ones, and ensure you’re at your best.

At Avon, we believe beauty is for everyone and that it’s beautiful to be you. We celebrate our differences, champion self-expression and are committed to inclusion for all. We embrace diversity and individuality to build a culture that represents our communities and enables everyone to bring their best self to work. We also support reasonable adjustments both within our recruitment process and job design when required to empower you to work in a way that works for you.

Ready to be a part of it? Join us.
#Avon

Avon

About Avon

Think you know Avon? Think again.

We’ve been doing beauty differently for 135 years.

Pioneering in listening to women’s needs and speaking out for them.

Standing for what matters to them. Supporting their endeavours.

We’re a company that connects people through beauty, sharing passion, innovation and expertise - affordably.

We use the power of beauty to transform women’s lives for the better.

We were founded to provide an opportunity for women to earn and learn – bringing economic freedom for our Beauty Advisers so they can shape their own future. We continue to carry this spirit with us today. Our independent Representatives provide millions of customers worldwide with trusted, personal beauty advice and products to help them express their individuality.

We believe in beauty democracy: inclusive beauty that is open to all. We’re passionate about keeping you at the forefront of beauty, creating products that embrace the hottest trends and cutting-edge technology, alongside everyday essentials that will be the staples of your beauty kit.

We believe in a better world for women, which is a better world for all. We believe everyone is equal and we champion gender equality. We speak up and speak out on issues that matter to our communities; supporting causes that help women’s health and wellbeing, including:

• Breast cancer, the most commonly occurring cancer in women,

• Violence against women and girls, which will impact 1 in 3 in their lifetime

There’s still work to do.

And we promise to continue doing more.

Join us and be part of the movement..

Industry
Chemicals & Materials
Company Size
10,000+ employees
Headquarters
Northampton, GB
Year Founded
Unknown
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