Medix Biochemica

Global Marketing Operations Specialist

Medix Biochemica  •  Espoo, FI (Onsite)  •  1 hour ago
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Job Description

About the Job

Medix Biochemica is a global leading company powering the in vitro diagnostics (IVD) industry with mission-critical raw materials. With Finnish roots and operations across Europe, the U.S., and Asia, our teams work at the intersection of science, manufacturing, service and reliability - helping our customers deliver trusted diagnostic results to billions of patients worldwide.

What sets Medix Biochemica apart is not just what we do, but how we do it. We are an independent, science-driven partner focused on quality at scale, supply security, and sustainable technologies. Our global manufacturing footprint and local technical service teams enable us to move quickly, support customers close to where they operate, and build consistency into every product we deliver.

Backed by strong financial resources and a clear long-term strategy, we’ve grown through targeted acquisitions and continued investment in people, capabilities, and infrastructure - all in service of our ambition to be the first-choice partner for mission-critical IVD components. This growth has expanded our portfolio and created new opportunities for collaboration, innovation, and impact across disciplines, and geographies.

Just as we’re committed to enabling reliable diagnostics, we’re equally committed to creating a workplace where people can do meaningful work and grow. Our culture is guided by shared values - We Care, We Dare, and We Deliver - which shape how we work together, challenge ideas, and turn scientific expertise into real-world impact. With over 260 colleagues globally, Medix Biochemica offers the scale of an international organization with the openness, agility, and purpose of a company still building its future.

At Medix Biochemica, marketing is evolving from a support function into a commercial growth engine becoming responsible for generating pipeline, not just running campaigns. We are looking for a hands-on, AI-savvy Marketing Operations Specialist to build and run the execution backbone of our global demand generation model. This is a unique opportunity to design and scale a modern, data-driven, AI-enabled marketing engine that directly contributes to revenue growth. 

You will actively use AI to scale and optimize marketing execution: 

  • AI-assisted content creation 

  • AI-driven marketing automation and workflows 

  • AEO / GEO (Answer Engine Optimization) to make Medix visible in AI tools 

  • Structured content and SEO for both human users and AI-driven discovery 

Your Team & Ways of Working 

You will be part of a renewed, high-impact marketing team being built to operate as a true commercial growth engine. In this role, you will:

  • Work in close collaboration with Product Management, ensuring strong alignment between product strategy, content, and demand generation. 

  • Partner closely with Product Managers to translate portfolio priorities into targeted campaigns 

  • Align messaging, content, and campaigns with product value propositions and market needs 

  • Support product launches and lifecycle marketing through structured, data-driven execution 

  • Act as a key connector between marketing, product management, and commercial teams 

This collaboration ensures that marketing execution is tightly linked to business priorities, customer needs, and revenue outcomes. 

Key Responsibilities

You will be the execution engine behind our global marketing strategy: 

Own Marketing Operations & Automation 

  • Build and optimize HubSpot workflows, lead scoring, and segmentation 

  • Enable a seamless marketing-to-sales handoff across the funnel 

Execute Demand Generation Campaigns 

  • Support webinars, events, and multi-channel campaigns 

  • Drive lead generation and nurturing through automation 

Deliver High-Performing Digital Experiences 

  • Manage and continuously improve website pages and landing pages 

  • Optimize conversion and engagement across digital channels (social media etc) 

Build Data Visibility and Reporting 

  • Maintain KPI dashboards (lead → sample → pipeline) 

  • Support marketing and commercial decision-making with data-driven insights 

Produce and Manage Content Assets 

  • Create and adapt visual and technical content 

  • Support product marketing and sales enablement 

Required Skills & Background:

  • 2–5+ years of experience in marketing operations or digital marketing 

  • Bachelor’s or Master’s degree in Marketing or a related field 

  • Hands-on experience with CRM/automation tools (HubSpot preferred) 

  • Self-driven, proactive, and accountable 

  • Strong execution mindset—you enjoy building and running systems  

  • Hands-on capability in visual/graphic design and content production such as presentations, digital assets, campaign visuals (Photshop, Indesign ja Acrobat preferred) 

  • Experience or strong interest in SEO and AI-driven discoverability is a strong advantage (AEO/GEO – optimizing visibility in search and AI platforms like ChatGPT and Copilot)  

  • Analytical thinking and interest in data, KPIs, and conversion optimization 

  • Curiosity about AI and how it is transforming marketing 

  • Excellent communication skills; fluent English required 

Why Join Us: 

  • Diagnostics are at the core of modern healthcare. By ensuring quality and reliability at the component level, we help enable earlier detection, better treatment decisions, and better outcomes for patients globally. 

  • Work at the intersection of science, technology, and global growth 

  • Be part of building a next-generation, AI-enabled marketing model 

  • High ownership and visibility in a transforming organization 

  • Translate portfolio strategy into targeted campaigns 

  • Bring product value propositions to life through content and digital experiences 

  • Support launches and lifecycle marketing with measurable impact 

How to Apply:

We are looking to fill this position as soon as possible, and interviews can start throughout the application period, which is open until 18 June 2026. To ensure full consideration, submit your application early, as we may proceed with candidates before the deadline.

Medix Biochemica

About Medix Biochemica

With Finnish roots and rapidly growing global branches, Medix Biochemica is a leading supplier of critical raw materials to the in vitro diagnostics (IVD) industry worldwide. We develop, produce and supply high-quality antibodies, antigens, and other critical raw material products to our IVD partners all around the world, enabling the delivery of accurate IVD tests to billions of patients worldwide.

Our expertise covers everything from immuno- and molecular diagnostic reagents to biospecimens and custom services. With the most comprehensive raw material portfolio in the IVD world, and a team made up of the best minds in the business, we’re ready to shorten our customers’ time to market and build quality into every one of their tests.

Across disciplines and disease areas, whatever you need, chances are we IVDo that.

Visit our website today⬇️

Industry
Biotech & Life Sciences
Company Size
201-500 employees
Headquarters
Espoo, FI
Year Founded
1985
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