Haleon

Global Marketing Director

Haleon  •  $188k/yr  •  United States (Remote)  •  1 day ago
Apply
AI can make mistakes so check important info. Chat history is never stored.

Job Description

Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.

Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.

Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.

Global Marketing Director, Equity is an enterprise leadership role responsible for building a meaningful and distinctive brand including brand identity, architecture and campaign content. 

You will join the Global Brand Team. You will partner with keystakeholdersall functions, including ComEx, QSC, R&D finance and with the rest of the brand team – especially Innovation, Design, Expert and Market Engagement.

We expect you tohave a deep understanding of the consumer, capable of aligning global interests while effectively accommodating local market nuances andconsequentlystrategizing and delivering growth for Advil globally and for the 6 OUs.

RoleResponsibilities :

Brand equity development

  • Inspire & drive brand vision and audience planning, contribution to Brand Strategy 

  • Own brand identity and management including brand heart and holistic brand language (HBL) 

  • Lead and build compelling, superior and differentiated brand ideas that create short- and long-term impact, and can be applied seamlessly across platforms, channels andtouchpoints

  • Embed modern marketing initiatives behind creator strategy, social firstenvironment and advanced audience planning and segmentation.

  • Partner with tech and agencies to lead data and digital strategies including integrated consumer experience, search optimization, marketing automation and more 

  • Act asbrandstrategist;lead initiatives behind brand architecture,messagehierarchyand market archetype

  • Leverage and embedstrategic planning tools, e.g., Task Maps & Consumer Experience Journey, partnering with CBIA Lead to ensure this is kept updated with latest global insight 

  • Lead connections planning guidelines development and rollout, partnering with agency and media teams based on data and insights to achieve brand strategic priorities 

  • Lead brand guardrails development, partnering with markets to support understanding and adoption 

  • Collaborate with wider brand team (Innovation, Market Engagement & Performance, Design) and cross-functional partners (e.g.R&D, ComEx), to ensure a cohesion of innovation, comms, design and link to overall brand strategy 

Exceptional team leader

  • Set direction, empower, motivate and guide the team of direct reports, setting strongbehavioralexamples in personal development, demonstration of values and engagement of a diverse workforce  

  • Exceptional relationships and ability to influence senior stakeholders in OUs marketing / commercial excellence and cross-functional teams to be close to key market performance, consumer and competitor trends, ensure alignment and brilliantprogrammedelivery with the ability to problem solve for performance in a timely fashion.    

Why you?
Basic Qualifications:

We are looking for professionals with these required skills to achieve our goals:

  • Bachelor’s degree in Marketing, Business, or related field

  • Track recordof significant contribution to the strategic planning process, at both a Category and Brand level

  • Significantbrand building/marketing experience – brand positioning, brandarchitectureand general brand stewardship, with ability to lead complex projects within matrixed organization

  • Track recordin the use of insights and data to drivestrategic decisions and createenduring,distinctiveand meaningful brand ideas across multiple channels/contexts with fit for purpose creative

  • Highly developed commercial acumen with experience in P&L/budget management, pricing/mix/promotional strategies, brand architecture; with a focus on performance

*The position is based in Warren, NJ, and follows a hybrid model, requiring an in-office presence of 3 days per week.

The salary range for this role is $187,946 - $281,919,000 ​USD annually + bonus

Benefits

Haleon offers a robust Total Reward package that consists of competitive pay and a comprehensive benefits program. This includes a generous 401(k) plan, tuition reimbursement and time off programs including 6 months paid parental leave. On day one, you are eligible for benefits, including our healthcare programs where the company pays for the majority of your medical coverage for you and your family. We also offer the opportunity to receive a discretionary bonus based on the achievement of key business performance and other incentive/recognition programs as part of the offering.

Job Posting End Date

2026-06-12

Equal Opportunities

Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong.

During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees.

The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.

Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, Haleon may be required to capture and report expenses Haleon incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure Haleon’s compliance to all federal and state US Transparency requirements.

Accommodation Requests

If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please contact us by sending an email to HR.AmericasSC-CS@haleon.com. Please include the following in your email: 

Use subject line: ‘Haleon Careers: Job Accommodation Request’ 

Your Name and contact information 

Requisition ID and Job Title you are interested in 

Location of Requisition (city/state or province/country) 

of specific accommodation you are requesting 

Please note: Resumes, CVs, or other requests outside of accommodation support submitted to this email box will not be accepted.

Note to candidates

The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.

Haleon

About Haleon

Delivering better everyday health with our superior brands from Sensodyne to Centrum. Made using trusted ingredients and backed by science, our products are recommended by healthcare professionals. #WeAreHaleon

Industry
Unknown
Company Size
10,000+ employees
Headquarters
London, GB
Year Founded
2022
Social Media