Job Description

</header1> </header1>

As Global Lead Sales Enablement Platform (f/m/d), you will be responsible for the strategic development and global adoption of GEA's Sales Enablement Platform, ensuring it becomes a key enabler for sales excellence and customer engagement across all divisions.

In this role, you will:

• Own and drive the global development and optimization of the Sales Enablement Platform as the central platform supporting sales teams and customer interactions.
• Define and establish the global operating model, including governance structures, roles, and responsibilities across Global Sales Excellence, Divisions, Marketing, Sales, and Product Management.
• Lead the standardization of sales content, best practices, and sales enablement processes across the organization.
• Evaluate, select, and manage sales enablement technologies, solutions, and external technology partners.
• Drive the adoption of digital sales tools to improve seller productivity, knowledge sharing, and overall sales effectiveness.
• Coordinate pilot programs, global rollouts, and adoption initiatives in close collaboration with business stakeholders and divisional teams.
• Define and monitor KPIs and performance metrics to measure platform utilization, user adoption, and business impact.
• Ensure the Sales Enablement Platform becomes an integral component of GEA's global Sales Excellence ecosystem.
• Collaborate with cross-functional teams in a highly international environment to continuously improve sales enablement capabilities and user experience.

</header2> </header2>

• Bachelor's or Master's degree in Business Administration, Business Informatics, or a related field.
• Several years of professional experience in Sales Enablement, Sales Excellence, or a comparable area.
• Proven experience in implementing, developing, and globally rolling out digital sales enablement platforms.
• Strong understanding of the collaboration between Sales, Marketing, Product Management, and IT organizations.
• Experience managing external technology partners, vendors, and service providers.
• Demonstrated expertise in governance, change management, and user adoption initiatives.
• Strong analytical, strategic, and stakeholder management skills.
• Fluent English language skills and experience working in international, cross-functional environments.