Wheely is redefining premium transportation across major cities in Europe, the US, and the Middle East. We blend cutting-edge technology with the craft of five-star chauffeuring to deliver an experience trusted by more than 100,000 active riders and 1,200 corporate accounts.
We’re a profitable, fast-growing scale-up with $43M raised and over $100M in annual revenue. Having recently launched in New York City, we’re expanding rapidly across the US and EMEA. If you take pride in your craft and want to help shape the next chapter of our growth, we'd love to hear from you.
About the role
Wheely is going live in Florida, and we're hiring the General Manager who will get us there. You'll join with roughly three months to launch: hiring the founding team, securing the fleet and chauffeurs, building the operation before the first ride. From there, you own the P&L and the brand in Florida: service standards, growth, clients, team. You'll report directly to our CEO and work alongside the team behind our New York launch.
We're accelerating our US rollout on the back of New York, where growth has run ahead of plan, and Florida is next. With Miami as our regional HQ and operations across South Florida, the market case is straightforward: the local UHNW population has doubled over the past five years, demand runs year-round rather than seasonally, and the hospitality culture is closer to Wheely's standards than almost anywhere else in the country.
We're looking for an operator who has launched or scaled a market before and who can move fast without losing the polish that defines Wheely. Seven-plus years of operating experience; backgrounds in investment banking or consulting are a plus, but not a substitute for hands-on operating chops. South Florida residency is required.
What you'll own
Requirements
What we offer
All of your personal information will be collected stored and processed in accordance with Wheely’s Candidate Privacy Notice

Wheely is a Swiss-founded British luxury services company headquartered in London and operating in other major cities including Paris and Dubai. We are building a platform with user privacy at its core while scaling a five-star service to millions of journeys across multiple cities. Beyond transportation, customers can also trust our chauffeurs to take on highly personal tasks for them through our concierge service, available through the best-in-class Wheely app.
We exist to help our customers reclaim their time. With our modern engineering and design, together with the industry’s highest standards of service, we unlock an unparalleled experience for our customers—connecting them to the places and people that matter.
Our team combines passion, determination and expertise, from engineering and product design to marketing and operations.