GEN PLUS Group

Freelance - Senior PR Account Executive

GEN PLUS Group  •  London, GB (Onsite)  •  1 month ago
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Job Description

About Plus Group

The Gen Plus Group is a vibrant global collective of agencies reshaping industry norms with a commitment to surpassing expectations. Rooted in the ‘Plus’ philosophy, we go beyond the ordinary to create meaningful connections that transcend transactions. Our ecosystem unites PRM, NaF+, SPANDY, and THEM AGAIN under one collaborative banner, supported by GEN+ — a team of over 3,000 experts across 60+ nationalities. Together, we deliver impactful outcomes for brands, businesses, and people globally through creativity, innovation, and integration.

What will be your responsibilities?

Working on a diverse portfolio of international tourism clients, including National Tourism Organizations (NTOs), Hotels, and Resorts.

· Collaborate within an account team to implement effective PR strategies and plans.

· Cultivate strong relationships and networks with colleagues, clients, and media professionals, addressing day-to-day inquiries from the media and other organizations.

· Monitor diverse media channels, including newspapers, magazines, journals, broadcasts, newswires, social media platforms, and blogs, to identify opportunities for clients.

· Conduct research and disseminate targeted press releases to the media.

· Compile and analyze media coverage, generating comprehensive clipping reports.

· Contribute to the organization of PR events, such as press conferences, exhibitions, open days, and press/influencer trips.

· Support in identifying speaker opportunities and exploring suitable brand collaborations.

· Manage and curate content on social media platforms like Twitter, Instagram, and Facebook, engaging with users to enhance brand presence.

· Generate regular client reports and actively participate in client meetings.

· Conduct research for new business proposals and present findings to the leadership team.

Requirements

  • Bachelor's degree in marketing, communication, Journalism or similar fields.
  • A solid 2-4 years of experience in a similar role.
  • Proven experience in PR, showcasing a track record of successfully boosting brand visibility.
  • Exceptional writing skills with the ability to craft sharp, witty narratives that captivate and inspire.
  • Expertise in media relations with a good network in media, capable of turning influencers and journalists into enthusiastic advocates.
  • A collaborative team player with a passion for brainstorming and celebrating victories together.

Benefits

What The Role Can Offer You

  • Access to a global network of specialized communicators collaborating with top-tier brands.
  • Exposure to internationally acclaimed clients and campaigns focused on both performance and purpose.
  • The opportunity to be part of a passionate and supportive team
  • Attractive Health Insurance benefits
  • Conveniently situated office in the heart of London
GEN PLUS Group

About GEN PLUS Group

We are GEN Plus Group - The Change Creation Company.

Your One-Stop Shop for Holistic Brand Storytelling.

A global independent group of agencies, delivering meaningful impact to brands, businesses, and people, through holistic communications.

We believe in the transformative power of ‘GEN Plus’. It’s a philosophy that’s more than an emblem or a symbol - it’s an embodiment of our commitment to take every endeavour a step further, to exceed expectations, and to forge connections that transcend transaction.

We are the Story-Tellers, the Story-Shapers, and the Story-Makers, that are leading the charge of change – not just for our partners, but for the industry.

We are powered by the unique formula of PRM+NaF+SPANDY x THEM AGAIN = GEN PLUS GROUP, embodying our collective strength, uniting PRM's strategic communications and marketing skills, NaF+'s exceptional content creation, SPANDY's talent representation, and the fresh wave of innovation and creativity of THEM AGAIN, under one banner.

Our people are our driving force, a new generation of over 3,000 industry experts, from more than 60 nationalities, who embody the ‘GEN Plus’ philosophy.

Every member of our team, no matter their role or location, shares the same grit, ambition, expertise, and desire to disrupt, innovate, and lead.

Looking to elevate your brand? We'd love to hear from you! Please contact info@genplusgroup.agency and one of our GEN+ team will be in touch!

Industry
Marketing & Advertising
Company Size
11-50 employees
Headquarters
London, GB
Year Founded
Unknown
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