GoTo Foods

Franchise Performance Leader

GoTo Foods  •  Orlando, FL (Onsite)  •  16 hours ago
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Job Description

Franchise Performance Leaders (FPLs) drive operational excellence and sales growth across GoTo Foods' franchise network. They partner with franchisees to enhance profitability and operational efficiency, while coaching them to deliver superior guest experiences and meet sales targets. Utilizing their expertise in business consultancy, FPLs develop strong relationships, tailor strategies, and leverage data-driven insights to improve franchise performance. They collaborate with cross-functional teams to align franchise activities with corporate goals and ensure adherence to brand standards. As brand advocates, FPLs champion quality, service, and operational consistency, leading strategic initiatives that foster franchisee development and contribute to the brand's long-term success.

Essential Functions

  • Leadership and Strategic Guidance: Applies leadership, influence, and functional expertise to foster productive partnerships with franchisees, driving operational excellence and strategic alignment to meet regional performance goals.
  • Franchisee Development and Support: Provides comprehensive guidance, coaching, and support to franchisees, enhancing their ability to achieve sales, profitability, and operational standards. Includes developing and delivering strategic business plans and coordinating with cross-functional teams to support franchisee needs.
  • Operational Excellence and Compliance: Leads the implementation of operational improvement plans, enforces compliance with brand standards, and assists in the development and execution of marketing and operational programs. Conducts regular site visits and business reviews to monitor and enhance franchisee performance.
  • Data-Driven Insights and Performance Management: Leverages tools such as GuestFocus and various scorecards to drive business growth and uses data and analytics to guide franchisee actions. Responsible for maintaining key business metrics and analyzing trends to recommend strategic operational improvements.
  • Professional Development and Training: Facilitates regular development sessions and annual planning processes to ensure franchisees are well-equipped to meet current and future challenges.
  • Stakeholder Engagement and Relationship Management: Manages relationships with franchisees and internal stakeholders, including Marketing, Development, Supply Chain, and Training departments. Works to foster effective communication and collaboration to support franchisee success and drive brand initiatives.
  • Operational and Financial Accountability: Accountable for achieving Brand targets and leading change for success. Plays a crucial role in overseeing financial operations, including P&L analysis, budgeting, and financial forecasting in support of the stability and long term success of their franchisees.
  • New Initiatives and Continuous Improvement: Champions new brand initiatives and rollouts, ensuring 100% adoption across franchises. Actively seeks to diagnose and remove barriers affecting guest experience and store performance, continuously driving improvements and operational excellence.

Franchise Performance Leaders (FPLs) drive operational excellence and sales growth across GoTo Foods' franchise network. They partner with franchisees to enhance profitability and operational efficiency, while coaching them to deliver superior guest experiences and meet sales targets. Utilizing their expertise in business consultancy, FPLs develop strong relationships, tailor strategies, and leverage data-driven insights to improve franchise performance. They collaborate with cross-functional teams to align franchise activities with corporate goals and ensure adherence to brand standards. As brand advocates, FPLs champion quality, service, and operational consistency, leading strategic initiatives that foster franchisee development and contribute to the brand's long-term success.

Education

  • Bachelor's Degree, in business or related field, Pref 

Work Experience

  • 7-10 years of leadership experience in Franchise Operations or managing multi-unit restaurant operations, Pref

Skills & Abilities

  • Strong verbal and written communication and presentation skills, effectively presenting information to top management and restaurant franchise operators
  • Working knowledge of the interdependencies between/across businesses to proactively identify risks/issues that could have an impact on business results
  • Ability to apply business systems principles, practices, and procedures
  • Ability to analyze and interpret moderately complex business systems
  • Ability to communicate technical concepts and information in clear, concise verbal, written, electronic, and other communication formats; and to demonstrate active listening while engaging others
  • Ability to influence others and interact with all levels of the organization
  • Ability to adapt and adjust planned work through analyzing work demands, competing priorities, and tight deadlines; to understand the most effective and efficient means to accomplish tasks within the parameters of the organizational structure, processes, systems, and policies
  • Strong computer skills, including MS Office (i.e. Word, Excel, PowerPoint, and Outlook)
  • Organized and attention-to-detail approach, including strong analytical and tactical execution

Travel Requirements

  • May be required to travel up to 75% of the time

Licenses/Certifications

  • Not required, but helpful:
    • Certified Franchise Executive (CFE)
    • Project Management Professional (PMP)
GoTo Foods

About GoTo Foods

Atlanta-based platform company GoTo Foods (formerly known as Focus Brands) is a leading developer of global multi-channel foodservice brands. As of December 28 , 2025, GoTo Foods, through its affiliate brands, is the franchisor and operator of over 7,300 restaurants, cafes, ice cream shoppes and bakeries in all 50 states and in 71 countries and territories under the Auntie Anne’s®, Carvel®, Cinnabon®, Jamba®, Moe’s Southwest Grill®, McAlister’s Deli® and Schlotzsky’s® brand names, as well as the Seattle’s Best Coffee® brand on certain military bases and in certain international markets. The iconic GoTo Foods brands benefit from strong enterprise growth engines, including marketing, digital, technology and franchise sales & development to propel growth and brand performance. Please visit www.gotofoods.com to learn more.  

GoTo Foods is proud to be Certified™ by Great Place To Work®, the most definitive “employer-of-choice” recognition, and the only recognition based entirely on what employees report about their workplace experience for the second consecutive year.

Industry
Food & Beverage
Company Size
10,000+ employees
Headquarters
Atlanta, GA
Year Founded
2004
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