
Location: London, UK
Salary: £130,000 - £160,000
0.5 - 1% stock options
In-office, with flexible remote days
UK/EU re-location package available
Aurora is the AI-native Lifestyle Operating System for the world's highest performers.
A proactive, conversational lifestyle management product relied on by the world's top founders, athletes, and creatives to advise, execute, and manage their travel, dining, wellness, experiences, and gifting globally.
Over half our members use every single day, 95% every week, and in our first 6 months, member spend & engagement is outperforming industry benchmarks by 5×.
Aurora is backed and chaired by Alex Macdonald, the most successful founder in this category, and has raised $9M from experienced operators and tier-1 investors.
We are now expanding the founding engineering team as we scale the product and the member base.
Aurora is built in person from our offices in London, New York, and Los Angeles. The engineering team works from our London office in Belgravia, with flexible remote days.
You can find our recent launch video here
Our team of 20 is searching for a world-class Product Designer to help define Aurora’s UI, UX, and product experience.
Aurora is building the definitive lifestyle operating system: a platform designed to maximize exploration, relationships, and longevity for the world’s highest performers.
We believe the most important parts of life should not create administrative burden. They should be effortless to manage, beautiful to discover, and rewarding to invest in.
Today, Aurora combines AI, conversational interfaces, health data, travel, dining, experiences, luxury goods, gifting, logistics, and human expertise into a single experience. Tomorrow, we intend to become a truly multi-device, multi-modal, multiplayer platform that powers every aspect of modern lifestyle management.
Design sits at the center of that mission.
We’re not looking for someone to execute requirements. We’re looking for someone who can identify problems, challenge assumptions, define solutions, and craft experiences that feel intuitive, personal, and delightful.
You’ll own product design end-to-end:
Currently, Aurora serves a highly engaged member base with social-media-level engagement metrics and industry-leading transaction frequency and spend.
The opportunity ahead is substantial.
Lifestyle is the ultimate wedge into trust, engagement, and spending. Just as businesses run on Stripe’s rails, we believe life will increasingly run on Aurora’s rails.
You’ll help shape a product used multiple times per day by some of the world’s most ambitious individuals, fundamentally changing how they discover, plan, book, and manage their lives.
You do not need extensive premium consumer experience. In fact, we actively welcome designers who are inspired by modern product thinking and exceptional user experience rather than traditional conventions.
Our team cares deeply about elegant systems, thoughtful details, and building products that feel joyful to use.
The role reports directly to the CTO, with close collaboration with the CEO, and has the potential to grow into a senior leadership position spanning both design and product.
If you’re excited by ambitious product challenges, obsessive attention to detail, and the opportunity to define a new category from first principles, we’d love to hear from you.
We’re a deeply committed team of tier-1 backed and exited operators united by our five core principles:
Design a daily-use product placed directly in the hands of the world’s most ambitious individuals and organizations - empowering them to compound their time, relationships, and global impact.
Work hands-on with a next-generation AI system redefining lifestyle management at the highest level, spanning context, recommendation, orchestration, and execution. Design an ultra-lightweight, ultra-high-leverage product experience that consistently wins the engagement, trust, and spend of the most powerful consumer cohort in history.
Play a foundational role in building the future of high-performance lifestyle management - a $100bn opportunity at the intersection of technology, luxury, and longevity.
Aurora was founded in 2024 by:
Aurora is chaired by Alex Macdonald, founder of the world’s most successful concierge - exited to Capital One for $300m.
To date, we’ve raised $9M from Tier-1 VCs and operators, including the founder of Cleo, Quadpay, early investors in Supercell and Deliveroo, the President of VistaJet, and tier-1 athletes including Kevin Love and Kyle Kuzma.
Requirements
Bonus: Experience leveraging AI systems when designing.
Benefits

We’re pushing premium lifestyle commerce toward true autonomy - backed by the most successful founder this space has ever seen.
Dining, travel, experiences, gifting, and wellness sit at the center of our professional, personal, and social lives. Demand for authentic, standout experiences has never been higher.
Yet more than $1.5 trillion in premium lifestyle spend remains fragmented, inefficient, and ultimately unfulfilling.
The next step isn’t another booking app, credit card, or pay-to-play marketplace.
It’s intelligent agents that proactively curate high-leverage, hyper-personalized opportunities globally - managing access, logistics, payments, perks, and personalization on our behalf, without needing to be prompted.
For the first time in history, we have the tools to ingest and synthesize millions of real-world data points into a single operating system - one that understands objectives, health state, preferences, and constraints, and executes with precision and speed across lifestyle domains, geographies, and networks.
Doing the work for us so we can focus directly on the people, places, and experiences that compound our interdisciplinary mastery.
Think Anduril’s Lattice, applied not to warfare - but to life.
Multi-modal, multi-party, real-time lifestyle orchestration is the future for the world’s leading founders, athletes, family offices, and brands.
So we’re building it.
This is our life’s work. And we’re looking for ambitious, mission-driven travel managers, lifestyle managers, and engineers to join us.
We’re backed by tier-1 VCs and operators.
We’re an in-person company, building from our headquarters in Midtown Manhattan, with offices in Belgravia, London, and West Hollywood, Los Angeles.
If you want to help define an entirely new category - and build something enduring - this is the moment.
Join us.