BOKE Technology Co., Ltd

高级产品经理(FOR投放/素材)

BOKE Technology Co., Ltd  •  Onsite  •  4 hours ago
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Job Description

高级产品经理(FOR投放/素材)

上海

全职

互联网 / 电子 / 网游

职位描述

岗位职责: 深入了解业务场景,熟悉业务团队使用习惯,协同研发及数据团队,持续优化增长系统的生产效率与操作体验; 负责用户增长系统策略优化,围绕人群定向、出价策略、素材优选、预算分配等核心环节调优,持续提升ROI; 主导增长数据基建建设,包括埋点设计、归因模型、数据采集,通过A/B测试驱动产品与策略迭代。 任职要求: 1.本科及以上学历,5年以上增长/广告产品相关经验,深刻理解商业化系统原理。有对接国内或者海外媒体经验优先; 2.熟悉数据采集、埋点设计、数据分析,对数据驱动增长有实践经验; 3.具备良好的数据理解能力,熟悉常见分析模型(留存、漏斗、路径、ROI、LTV等),对算法影响广告效果具备一定的认知规划能力; 4.熟悉常见数据分析工具(如SQL、BI工具等),具备一定技术理解能力; 5.具备良好的沟通能力与业务理解能力,能够将数据能力转化为业务价值。

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BOKE Technology Co., Ltd

About BOKE Technology Co., Ltd

Founded in 2010, based in Shanghai, Boke Technology Co., Ltd is an interactive entertainment company that has released more than 60 high-quality casual games, including Fish Hunter Champion, Roller Coaster Tycoon, etc. Our games have covered 200 countries and regions around the world with 500 million registered users and 40 million daily active users. At the same time, we have been awarded "Top 100 Chinese Internet Enterprises" for 6 consecutive years. In the future, we will actively promote the "Game+" concept, using game as the carrier to empower public welfare, medical care, education and other fields, let the game play more useful value to the society!

Industry
IT & Software
Company Size
201-500 employees
Headquarters
Shanghai, CN
Year Founded
2010
Website
boke.com
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