Location: Remote, with occasional London meet-ups
Commitment: 2+ days per week
Contract Type: Part-time, freelance contract
Salary: £400-£475 day rate
Timings: Start ASAP with work allocated as briefs arise
Brand Hackers are fractional marketing teams for brands with big dreams. We build bespoke teams from our >25 full time Brand Hackers and a tight-knit group of freelancers who’ve worked at the top of their game. Together, we help brands scale with the right mix of pace, pragmatism and creative flair.
You can read lots more about what we do on our website
We’re building a bench of exceptional freelance Senior Marketing Managers to plug into our teams and lead the delivery of high-impact brand and campaign work.
Our brand partners are typically at a stage where:
The strategy exists, but not yet managed to land it in the market
Campaigns feel disjointed or underwhelming
Teams are busy and have lots of brilliant ideas of things they want to but lack the resource to do it
Your role is to bridge the gap between strategy and execution taking clear direction and turning it into joined-up, commercially effective marketing.
This is not a pure strategy role. And it’s not a pure execution role either.
It’s about owning the end-to-end marketing plan, ensuring that brand thinking translates into campaigns, content and activity that actually work in the market.
Projects might include:
Leading brand campaigns from idea through to execution for FMCG brands
Building and owning marketing calendars across DTC, retail and brand channels
Developing go-to-market plans for launches, seasonal moments or retail opportunities
Translating brand strategy into clear channel plans and briefs
Leading cross-functional teams (growth, social, creative) to deliver campaigns
Supporting rebrands or step-change growth moments by bringing them to life in market
You’ll most likely operate as a Project Lead, working closely with Brand Hackers across growth, social and creative to ensure work is delivered to a high standard and drives real commercial outcomes.
Leading campaigns from idea to execution: building clear, joined-up plans and making sure they land to a high standard
Turning strategy into action: translating positioning into campaigns, content and channel plans that are easy to execute prioritising what will actually move the needle
Owning the marketing calendar: ensuring consistent, high-quality output across DTC, retail and brand channels
Driving go-to-market plans: leading launches and key commercial moments with clear priorities and channel roles
Leading cross-functional teams: bringing together growth, social, brand and creative to deliver work that feels cohesive, not siloed
Significant experience as a Senior Brand Manager, Senior Marketing Manager or equivalent within FMCG / consumer brands
A strong track record of leading campaigns and marketing plans that deliver commercial results
Ability to translate strategy into clear, actionable plans and briefs
Strong understanding of go-to-market planning and campaign development
Experience working across both brand and performance channels (DTC + retail ideally)
Experience leading cross-functional teams (growth, social, creative)
Excellent organisation and ability to manage multiple workstreams without losing quality
Strong communication and stakeholder management skills
Comfortable operating autonomously and parachuting into new brands quickly
Campaigns are delivered smoothly, on time and to a consistently high standard
Brand strategy is clearly translated into execution across all channels
Marketing plans feel focused, joined-up and commercially driven
Teams feel clear, aligned and well-directed
Founders and clients see you as a trusted partner, not just a delivery lead
Work drives measurable impact (not just activity)
Output is consistently high-quality and strengthens Brand Hackers’ reputation
Flexible freelance work that fits around your schedule
Support from a lead Brand Hacker who’s got your back
Access to tools, templates and a wider crew of Brand Hackers
Membership to Up World while you work with us
Many of our freelancers go on to work with us again (some even go full-time!)
Up Club is the unfair advantage of ambitious start-up marketers looking to accelerate their growth 🚀
It provides exclusive access to industry leaders, expert mentorship, and world-class training to sharpen your skills and stay ahead. With an always-on network, you can get instant advice, solve problems faster, and connect with the right people to drive your career forward, faster.
We’re passionate about a few things:
- Choosing an entrepreneurial business environment shouldn’t mean you miss out on training and development opportunities you’d have at bigger companies
- Learning from other people who do your job in totally different businesses is really rewarding
- Classroom training is useful, but what’s even more useful is learning as you go, from others who have faced similar challenges
Also catch our Founder, Lottie Unwin on her podcast, The Marketing Hustle... where she hears unfiltered stories from Founders of bold start-up brands. 🎙️
