Job Description

Fleet Manager

Position Objective

As the key liaison between BYD and the Saudi importer for Fleet business, the Fleet Manager is responsible for driving Fleet sales growth, establishing a structured key account and Government relation management system, and ensuring healthy channel operations. This role will coordinate customer allocation across Dealers, Sub-dealers, and the Fleet team to prevent channel conflicts and unhealthy competition while maximizing overall sales performance.

Key Objectives:

1. Drive Fleet business growth by developing government, corporate, rental, and strategic customers.
2. Build a structured key account management system to enhance customer satisfaction and long-term partnerships.
3. Balance customer allocation among Dealers, Fleet team to prevent customer conflicts and price competition.
4. Improve dealer performance and operational efficiency to increase overall market share.

Key Responsibilities

1. Fleet Customer Development & Relationship Management

· Develop and execute Fleet customer acquisition plans targeting government entities, corporate customers, rental companies, and other strategic accounts.

· Build and maintain long-term relationships with key customers to improve customer retention and repeat business.

· Lead major Fleet projects by coordinating sales, delivery, and after-sales resources to ensure customer satisfaction.

2. Fleet Sales & Project Management

· Develop Fleet sales plans based on annual targets and monitor the sales pipeline, order status, and vehicle deliveries to ensure target achievement.

· Regularly review sales performance and project progress, driving the successful execution of key Fleet opportunities while resolving business issues promptly.

3. Customer Allocation & Channel Management

· Establish clear customer allocation rules among Dealers, and the Fleet team to ensure transparent customer ownership and project management.

· Resolve channel conflicts, prevent customer poaching, duplicate customer development, and destructive price competition to maintain a healthy sales network.

4. Business Analysis & Strategic Planning

· Analyze Fleet sales performance, customer development, sales pipeline, business performance on a regular basis.

· Monitor competitor Fleet activities, pricing strategies, and market trends, providing insights and recommendations to optimize sales strategies and commercial policies.

5. Cross-functional Coordination & Problem Solving

· Organize regular Fleet business review meetings and coordinate with the importer and internal departments to resolve commercial, delivery, and after-sales issues.

· Drive issue resolution, project follow-up, and continuous process improvement to enhance Fleet sales efficiency and channel operations.