Job Description

Benefits:

• Bonus based on performance
• Company parties
• Competitive salary
• Employee discounts
• Flexible schedule
• Free food & snacks
• Free uniforms
• Opportunity for advancement
• Profit sharing
• Wellness resources

FITNESS SALES DIRECTOR (PATH TO LEADERSHIP & EQUITY)

WORKOUT ANYTIME — RALEIGH, NC

This is not a normal job posting.


If you’re looking for:

• A predictable paycheck
• A low-pressure environment
• Or a “manager title” without responsibility

Close this now.

READ THIS FIRST

Are you someone who believes you’re capable of more… but haven’t been given the opportunity?


Have you been:

• Outworking people around you but getting paid the same
• Stuck in a role where performance doesn’t matter
• Waiting for a real shot to prove what you can do

This is that shot.

But understand this:

This is not for most people. It is actually for very few.


This is for someone who wants to:

• Take ownership
• Be measured
• Be accountable
• And earn their way into leadership—and potentially ownership over time

THE REALITY OF THIS BUSINESS


We’re not starting from zero.

• The club has 1800 members; you would be responsible for getting it to 2500
• Has multiple streams of revenue other than memberships
• Is a nationally recognized brand
• Is positioned to grow rapidly

The foundation is fixed.

Now it’s time to grow.

This is a turnaround and growth opportunity at the same time.

THE ROLE


You are the Fitness Sales Director.


You own revenue.

That means:

• Membership sales
• Personal training revenue
• Show rate and pipeline performance
• Team output (appointment setters, front desk, trainers)

You are not “managing.”

You are building and driving the system.

THE 90-DAY PROVE-IT PERIOD


We start with execution.

First 90 days:

• Base: $13/hour (~40–45 hours/week)
• Full access to commission + bonus structure
• Clear expectation: produce and grow the business

Targets:

• 120–140 membership sales/month
• Attrition → 3.5% or lower
• Build and grow PT department
• Establish a high-performing sales team

HOW YOU GET PAID (DURING BUILD PHASE)


This is not capped income.

• 10% on membership upfront revenue
• Monthly bonus at $10,000 cash collected
• 10% on paid-in-full PT
• 8% on financed PT
• 10% on PT draft growth
• 15% on programs, nutrition, and scan packages

This is a production role. If you perform, you get PAID.

REAL EARNINGS (EXAMPLE)


This is not hypothetical.

A realistic 8-week production window can generate:

• ~$5K base
• ~$4K–$5K commissions + bonuses

~$9,000+ in 8 weeks when executed correctly

This is based on expected production, not best-case.

THE KEY LEVER (THIS IS WHAT MAKES THIS DIFFERENT)


At the end of 90 days:

You earn 20% of the net draft revenue you add—permanently added to your paycheck.


Examples:

• Add $10,000 → +$1,000/month
• Add $15,000 → +$1,500/month
• Add $20,000 → +$2,000/month

This becomes your new base as you transition into leadership.

THE GROWTH PATH


This is where this role separates itself.

If you perform, you move up:

Level 1

• +300 net members (~2,100 total)
• $50K–$55K salary + commissions + bonuses

Level 2

• +500 net members (~2,300 total)
• $60K–$65K salary + commissions + bonuses

Level 3

• +750 net members (~2,550 total)
• $65K–$70K salary + commissions + bonuses

This is not capped. This is built to scale.

LONG-TERM UPSIDE (READ CAREFULLY)


For the right person:

• Opportunity to lead multiple locations
• Expansion into higher-level leadership
• Potential path to partnership / equity (minimum 2-year track, performance-based)

Nothing is given.

Everything is earned.

WHO THIS IS FOR

• Proven sales experience (fitness, retail, automotive, etc.)
• Strong understanding of pipeline (calls → appointments → show → close)
• Competitive, disciplined, and accountable
• Willing to lead from the front
• Wants more than a job

WHO THIS IS NOT FOR

• People who need motivation to work
• People who avoid hard conversations
• People who blame leads, systems, or others
• People who want “ownership” without building anything
• People with no sales experience

THE MARKET OPPORTUNITY

• $5,000/month in lead generation
• 100–150 leads/month already coming in
• Market has been underworked for 8–9 months
• Competitor contracts are expiring now

This is timing + opportunity + system.

FINAL FILTER


Let’s be clear:

This is not a “once-in-a-lifetime opportunity” for everyone.

It is for the person who:

• Knows they can outperform
• Wants to be paid based on results
• And is ready to prove it

HOW TO APPLY


Send:

• Your sales + leadership experience
• Specific numbers you’ve hit
• Why you believe you’re the right person for this role
• A time you took ownership and turned something around
• Why should we pick you to run our organization

Only apply if you meet these qualifications. If you do not believe you can earn your way to a 60k+ salary in 3-6 months, please do not waste anyone's time. If you can, tell me why!
Email Kris Wilkins directly at kris,wilkins@workoutanytime.com or text 919-370-0511

Compensation: $3,000.00 - $5,000.00 per month

ABOUT WORKOUT ANYTIME:

Workout Anytime 24/7 has earned a well-deserved spot on Entrepreneur's prestigious list of top 500 Franchises for 2024!

Atlanta-based Workout Anytime is a 24-hour, seven-day-a-week fitness concept with 180+ units across the U.S. Founded by fitness veterans John Quattrocchi and Steve Strickland, the company was formed to provide members with first-class fitness facilities at the lowest cost possible, deliver a profitable and affordable business model to franchisees and offer exciting career opportunities for its employees.

Mission

To provide a friendly, convenient, life-changing journey with passion.

Vision

To reshape the fitness community where everybody aspires to be the best they can be.

Values

• Attitude - We drive a positive culture of confidence and enthusiasm by doing the right thing for all our members, partners, and staff.
• Care - We provide our members, partners, and staff with an environment that is welcoming and respectful of each individual.
• Excellence - We are committed to the success of our members and partners through the expertise and dedication of our team.

Strategic Drivers

• Think Big
• Keep It Simple
• Do It With Integrity