NIO

firefly萤火虫-产品市场经理

NIO  •  Onsite  •  18 hours ago
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Job Description

firefly萤火虫-产品市场经理
上海
社招
全职
用户与服务 - 市场与传播
本科及以上
7-10 年
职位描述
- 行业信息收集与跟踪,包括宏微观市场信息、细分市场信息,竞品信息,产业/行业研究
- 进行用户反馈收集,开展用户产品满意度调研和NPS跟踪
- 向产品定义团队提供有效市场信息,共同制定战略级产品愿景;配合产品发布 & GTM 计划
- 围绕产品的用户价值,基于目标用户和市场,将产品的价值向品牌传播及销售团队进行传递, 开发产品营销材料,包括不限于包括产品亮点,信息屋产品说明, 以及数字化触点官网/App所需材料等;
职位要求
- 7年以上汽车行业工作经验,有 Product Marketing/产品经理等完整项目周期经验,具备新能源车企GTM成功操盘经验
- 国际化视野,具备杰出的市场情报分析和判断能力,了解行业发展趋势并具备自身独立的洞察和见解
- 具有较强的沟通和 Presentation 能力(中英双语为必备项,有其他语种可加分);能够根据不同层级的需求进行针对性的产品价值阐述;
投递
NIO

About NIO

NIO is a pioneer and a leading company in the premium smart electric vehicle market. Founded in November 2014, NIO’s mission is to shape a sustainable and brighter future together. NIO aims to build a community starting with smart electric vehicles to share joy and grow together with users.

NIO designs, develops, jointly manufactures and sells premium smart electric vehicles, driving innovations in next-generation technologies in autonomous driving, digital technologies, electric powertrains and batteries. NIO differentiates itself through its continuous technological breakthroughs and innovations, such as its industry-leading battery swapping technologies, Battery as a Service, or BaaS, as well as its proprietary autonomous driving technologies and Autonomous Driving as a Service, or ADaaS.

NIO’s models for sale include the all-new smart electric flagship SUV ES8, the smart electric flagship coupe SUV EC7, the smart electric mid-large SUV ES7, the smart electric flagship sedan ET7, the all-new smart electric all-round SUV ES6, the all-new smart electric coupe SUV EC6, the smart electric mid-sized sedan ET5, and the smart electric tourer ET5T.

Industry
Unknown
Company Size
5,001-10,000 employees
Headquarters
Jiading, CN
Year Founded
Unknown
Website
nio.com
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