Job Description

Most people join a team. You'll build one.

As the Home Guardian Branch Starter in Lexington, you are Go-Forth Pest Control's founding presence in Kentucky—the person who turns a new market into a thriving operation. This isn't a role for someone who needs a playbook handed to them. It's for someone who can write one.

From day one, you'll be in the field—generating new business through door-to-door prospecting, referrals, and company-generated leads while simultaneously delivering licensed pest control and termite services to a growing customer base. You'll operate with a high degree of autonomy, establish the foundational processes that will carry the branch forward, and lay the groundwork for a team that will one day grow around you.

This role demands someone who is equal parts salesperson, skilled technician, and natural leader. You'll need to earn the trust of Lexington homeowners one door, one service, and one protected home at a time—because the reputation you build in this market is the foundation everything else gets built on.

What this role requires:

• Active Kentucky pesticide applicator license — required before start date
• Proven field sales experience, including door-to-door prospecting
• Ability to perform licensed pest control and termite services independently
• Entrepreneurial mindset with the drive to build something from the ground up
• Self-motivated, highly organized, and comfortable operating with autonomy

This is a rare opportunity to own a market, shape a culture, and grow alongside the business you help create. If you're the kind of person who sees an empty territory and sees possibility — Lexington is waiting.

We got you – Go-Forth: Your home's guardian.

First and foremost, your core values should align with ours:

• Give A Crap - Delight others by owning your role and saying yes. Take pride in how you appear & act & every other detail of the job. Be on time, attentive, & enthusiastic. Act as if the buck stops with you on every aspect of the job.
• Dig With a Flashlight -Lead with Curiosity. Don’t guess. Look. Don’t assume. Test. Stay curious enough to change your mind. Understand the cause of the fire before you grab the hose.
• Fight For Simplicity -Keep it simple & consistent. Focus on how things should be done every time.
• Face It, Fix It - Confront challenges directly and address issues head-on. A bias for action and powerful conversations drive our progress. It’s about getting it right rather than being right.
• GROW! Fast. - Two things are guaranteed: things will change. And they’ll change quickly. So we grow fast. As people. As a team. As a business. Learn quickly. Adapt quickly. Improve constantly. We happen TO the world.

Key Responsibilities:

Field Sales & Service:

• Operate a company vehicle to travel between customer locations daily, adhering to all traffic laws, Go-Forth vehicle use policies, and applicable state regulations.
• Actively engage in sales activities including prospecting, lead generation, and closing deals to meet or exceed assigned revenue targets.
• Conduct in-home visits and consultations to assess customer needs and recommend appropriate pest control products or service plans.
• Provide exceptional customer service throughout the sales process and ongoing service relationship, resolving complaints and inquiries promptly.
• Ensure customer satisfaction by maintaining positive, professional relationships and following up on service outcomes.
• Document customer interactions, service records, and sales activity accurately in the company's CRM system.
• Operate a company vehicle to travel between customer locations daily, adhering to all traffic laws, Go-Forth vehicle use policies, and applicable state regulations.

Team Supervision & Support:

• Supervise and coach a team of sales and service professionals to achieve individual and team performance targets.
• Lead by example by demonstrating best practices in sales techniques, customer service, and product knowledge.
• Provide ongoing training, guidance, and feedback to team members to enhance their performance and development.
• Monitor team performance, track sales metrics, and implement strategies to drive improvement and success.
• Conduct regular one-on-one check-ins and team huddles to communicate goals and reinforce accountability.

Operational Management:

• Oversee day-to-day operations including scheduling, territory management, and resource allocation.
• Coordinate with internal departments to ensure seamless execution of sales and service activities.
• Manage inventory levels, equipment, and supplies to support field operations effectively.
• Implement and enforce company policies, procedures, and safety standards.
• Review and approve time records, route assignments, and daily field reports as applicable.

Relationship Building:

• Build and maintain strong relationships with customers, partners, and stakeholders.
• Collaborate with departments such as marketing and product development to drive business growth and innovation.
• Represent the company at industry events, trade shows, and community activities to enhance brand awareness.

Other Duties:

• Perform quality assurance reviews on completed service calls to ensure compliance with company standards.
• Additional responsibilities as assigned.

Qualifications Required:

• High school diploma or equivalent required; associate's or bachelor's degree in business, sales, marketing, or a related field preferred.
• Proven experience in sales and service roles, with a track record of meeting or exceeding targets.
• Previous experience in a supervisory or managerial capacity, preferably in a field-based environment.
• Excellent communication, leadership, and interpersonal skills.
• Strong problem-solving abilities and decision-making skills.
• Ability to work independently and as part of a team in a fast-paced, dynamic environment.
• Proficiency in CRM software, sales tools, and Microsoft Office suite.
• Valid driver's license required.
• Must maintain a driving record that meets Go-Forth's motor vehicle record (MVR) standards throughout employment.
• Must be 21 years of age or older to operate a company vehicle, in accordance with company insurance requirements.

Qualifications Preferred:

• Experience in pest control, home services, or a similar route-based sales and service industry.
• Familiarity with pest control products, treatment methods, and applicable state licensing requirements.

Physical Demands:

• Ability to drive for extended periods, visiting multiple customer locations throughout the workday.
• Regularly required to stand, walk, bend, stoop, crawl, and work in confined spaces such as attics and crawlspaces.
• Frequently required to lift and carry equipment and supply containers weighing up to 50 lbs.
• Must be able to use hands to handle equipment, apply treatments, and operate handheld technology.

Work Environment:

• Field Based Role
• Primarily field-based with daily outdoor exposure to variable weather conditions.
• Regular exposure to pest control chemicals; proper PPE usage required per company safety protocols.
• Schedule may include early mornings, evenings, or occasional Saturdays based on operational needs.

Join our team and pioneer our expansion into Kentucky, making a difference in the lives of homeowners while building a thriving branch from the ground up. Apply now to take on this exciting and rewarding opportunity!