Cority

Field Marketing Manager, North America

Cority  •  Canada (Onsite)  •  1 month ago
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Job Description

About CorityCority helps customers see and prevent risks across their operations in real time. Our EHS+ platform converges people, data, and AI agents to provide a clear view of information people can trust, automate workflows that make people more impactful, and deliver personalized insights and expertise to improve decision-making. While most solutions respond to risks one at a time, Cority helps prevent them across environmental management, employee health, safety, quality, and sustainability. For 40 years, Cority has been the market leader in EHS+, recognized by top analysts and trusted by more than 1,500 of the most complex organizations worldwide. Cority has received many awards for its strong employee culture and outstanding business performance. To learn more, visit www.cority.com

About the Role

We’re seeking a results-driven Field Marketing Manager to design and execute high-impact programs that drive pipeline growth, accelerate deal velocity, and enhance brand presence across key segments. This role serves as a strategic bridge between marketing, sales, business development, and partners—owning regional demand generation and go-to-market alignment. You'll lead the execution of integrated campaigns, regional ABM strategies, and sales enablement initiatives to support revenue goals.

This is a highly cross-functional role that combines strategic planning with tactical execution across digital, in-person, and partner channels. You’ll play a critical role in translating corporate strategy into marketing action—serving as both a thought partner and executional powerhouse for the revenue organization.

Key Responsibilities:

  • Demand Generation & Pipeline Acceleration. Design and execute regional campaigns that drive net-new pipeline and accelerate existing deals. Leverage a mix of inbound and outbound tactics including content syndication, digital advertising, field events, webinars, and nurture programs.
  • Account-Based Marketing (ABM). Partner with sales and BDR team to create and execute ABM programs for high-value target accounts. Build personalized multi-channel experiences that increase engagement, influence buying committees, and drive conversion.
  • Sales Alignment & Enablement. Act as a strategic partner to sales by delivering programs that support territory goals. Communicate campaign plans so that sales teams can effectively leverage marketing initiatives.
  • Campaign Execution & Project Management. Own end-to-end execution of integrated field campaigns—ensuring timely delivery, audience alignment, and channel optimization. Collaborate with content, digital, and operations teams to bring campaigns to life.
  • Performance Reporting & Optimization. Measure campaign effectiveness using marketing attribution models, pipeline influence metrics, and engagement analytics. Provide regular reporting to key stakeholders and iterate based on insights.
  • Cross-Functional Collaboration. Liaise with global marketing, product marketing, and SMEs to align messaging, content, and strategy across regional and global initiatives.
  • Design and manage channel marketing programs to engage and enable partners, drive indirect revenue, and expand market reach.

Qualifications:

  • Bachelor’s degree in marketing, business, or related field
  • 5+ years of B2B SaaS marketing experience, including 3+ years in a field or demand generation role
  • Strong experience with account-based marketing (ABM) and named account strategy
  • Proven ability to partner closely with enterprise sales teams and influence pipeline outcomes
  • Hands-on expertise in Salesforce, Marketo, and campaign analytics tools
  • Demonstrated success executing multi-channel programs across the funnel—from awareness to revenue
  • Strong grasp of modern B2B marketing tactics including digital advertising, lifecycle nurture, content strategy, and event marketing
  • Excellent project management and cross-functional communication skills
  • Curiosity for new marketing trends, technologies, and buyer behavior insights
  • Familiarity with webinar tools such as ON24.
  • Prior exposure to campaign intake process management or internal service desk tools (e.g. Asana).
  • Strong writing skills

WHAT’S IN IT FOR YOU?
·An opportunity to work in a values-driven, performance oriented, dynamic and growth focused culture·We support a remote working environment with a one-time home office allowance and subsidized monthly internet allowance ·Competitive health benefits, dental plans, and retirement savings plan (RRSP, 401K plan etc.)·Annual fitness allowance ·Mental health support provided through access to Calm Premium meditation app and access to Talkspace ·Access to Udemy, internal training programs, annual training allowance and certifications (if applicable), and High Talent Programs

Cority is committed to a diverse and inclusive work environment. Cority is an equal opportunity employer and does not discriminate based on race, nationality, gender, gender identity, sexual orientation, protected veteran status, age, disability or any other legally protected status. For applicants who would like to request for accommodation please send an email to hr@cority.com.

Cority

About Cority

On December 4, we go live at Converge Studio – our global event where EHS and sustainability leaders will explore how trustworthy AI is transforming work. It’s where we’ll unveil the next wave of Cority innovation, a major step forward in bringing trustworthy AI to EHS+ and helping organizations turn data into action (visit our site to register).

We build enterprise-grade software that helps organizations in complex, high-risk industries protect people, safeguard the planet, and improve business performance.

Our unified platform connects every EHS+ function – health, safety, environment, sustainability, and quality – so leaders can see risk clearly, act faster, and prove impact with data they trust.

Where others chase dashboards, we build decisions.

Where others bolt on AI, we embed it securely, transparently, and in ways that keep people in control.

For more than 40 years, companies in energy, manufacturing, chemicals, food & beverage, utilities, and healthcare have trusted Cority to manage compliance, reduce incidents, improve environmental performance, and drive measurable results.

Because when organizations see risk clearly, they perform better for their people, their business, and the world.

BY THE NUMBERS

1,500+ global customers

120+ countries

2M+ end users

700+ employees

RECOGNIZED LEADERSHIP

Cority is recognized as a leader in sustainability and EHS software. In the 2025 Verdantix Green Quadrant for ESG & Sustainability Reporting Software, Cority earned top scores for data integrity, scalability, and customer success. The report highlights our ability to unify EHS and sustainability data in a single platform, helping organizations move beyond compliance reporting to performance-driven sustainability management.

As expectations rise and data demands grow, Cority stands apart with an AI-ready approach that connects operational, risk, and sustainability data for better decisions at scale.

Industry
IT & Software
Company Size
501-1,000 employees
Headquarters
Toronto, CA
Year Founded
Unknown
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