Blockaid

Field Marketing Manager

Blockaid  •  New York City, NY (Onsite)  •  25 days ago
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Job Description

Blockaid is redefining trust in blockchain through advanced, integrated security. Our on-chain security platform is trusted by leading Web3 companies—including Coinbase, MetaMask, Uniswap, Kraken, Trustwallet, Stellar, and others—to detect, understand, and automatically prevent or minimize the impact of fraud, scams, hacks, and financial threats. Blockaid has raised $83 million so far from top-tier global investors including Sequoia Capital, Ribbit Capital, and Cyberstarts—firms known for supporting the most innovative and influential companies in technology and cybersecurity.

As a Field Marketing Manager at Blockaid, you'll drive our presence at industry events through creative, high-impact activations that prioritize meaningful brand experiences and connections over traditional booth setups. You'll use your ROI driven mindset to create strategic opportunities for our sales team to engage with prospects and clients, orchestrate intimate events, and collaborate across teams to ensure our field marketing efforts directly support revenue goals.

Note: This position is in-person, four days a week, in Chelsea, NYC.

What you'll do:

  • Develop and manage a calendar of strategic field marketing initiatives.
  • Partner with business development to drive recruitment and follow up.
  • Orchestrate exclusive dinners, VIP gatherings, and intimate events with target accounts.
  • Execute creative non-booth activations that capture attention and drive engagement.
  • Secure prime meeting spaces to connect with clients and prospects at trade shows.
  • Partner with our community manager to organize happy hours and in-person workshops.
  • Coordinate logistics for executive participation at key industry events.
  • Identify speaking opportunities at high-value industry events for Blockaid executives.
  • Manage relationships with event vendors, partners, and venues.
  • Collaborate with content and design teams to create compelling promo materials.

Requirements

  • 5+ years of experience in field marketing, preferably in cyber, DevTools, or web3.
  • Non-cookie-cutter thinking and desire to break free from big-SaaS playbooks.
  • Experience executing creative brand activations that go beyond typical booths.
  • Experience coordinating sales-focused meetings and environments at industry events.
  • Exceptional organizational and project management skills with attention to detail.
  • Creative problem-solver who can maximize impact with efficient resource allocation.
  • Strong relationship builder with excellent communication skills.
  • Ability to travel for events (approximately 15-20% travel).
  • Blockchain/web3 knowledge is preferred but not required.

Please include an example of your favorite field marketing experience that you executed in your submission.

Blockaid

About Blockaid

Blockaid is the onchain security platform trusted by chains, protocols, wallets, exchanges, banks, and digital asset managers to understand and secure what matters most.

Our platform provides unmatched visibility from direct integrations with the most used web3 wallets, plus internet-wide monitoring that detects threats before they reach users.

Not only does this give us the most comprehensive coverage of any security provider, but the more pre-transaction, onchain, offchain, and threat intelligence data our system sees, the more our models improve.

This flywheel effect has made us the platform of choice for industry leaders like Coinbase, Kraken, MetaMask, Uniswap, World App, and Stellar—as well as traditional institutions and fintechs.

Industry
IT & Software
Company Size
51-200 employees
Headquarters
New York
Year Founded
2022
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