TikTok

Fashion Category Strategy Project Intern (TikTok Shop) - 2026 Start (BS/MS)

TikTok  •  Jakarta, ID (Onsite)  •  4 days ago
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Job Description

In particular, the e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users.

As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.

Applications will be reviewed on a rolling basis - we encourage you to apply early. Successful candidates must be able to commit to at least 3 months long internship period.

Fashion strategy team is responsible for the business analysis, strategy & policy design and GTM of the policies

In this role, you will be doing day-to day data analysis to diagnose business opportunities and prepare document, help to do industry research and compile documents to present strategies and collaborate with cross-functional team to facilitate the policy GTM and resource

Responsibilities

- Data Tracking & Dashboarding: Monitor and analyze daily/weekly core e-commerce metrics (GMV, CVR, CTR, GPM) across major e-commerce platforms in the Indonesian market.

- Market & Competitor Research: Conduct deep-dive research on the Indonesian fashion industry (e.g., Modest wear, womenswear), tracking competitor pricing, seller tiering, and promotional strategies.

- Strategic Insights: Assist the strategy team in building analytical models (e.g., seller segmentation quadrants) to translate raw data into actionable business insights.

- Policy Monitoring: Track and summarize local e-commerce policy updates, platform fee structures, and shipping rule changes to support strategic decision-making.
TikTok

About TikTok

Inspire Creativity and Bring Joy

Industry
Arts & Entertainment
Company Size
10,000+ employees
Headquarters
Los Angeles, California
Year Founded
Unknown
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