Position Summary
We are seeking a dynamic and highly technical Field Application Engineer (FAE) cum Business Development Manager to be based in Kuala Lumpur. This is a dual-function role designed for a strategic thinker with a strong engineering foundation. The successful candidate will be the primary technical bridge between our engineering teams and our customers, while concurrently identifying, developing, and closing new business opportunities across Malaysia and Indonesia.
A critical focus of this role will be driving market penetration in emerging sectors, particularly within the rapidly expanding E-Mobility and electric two-wheeler ecosystems in Indonesia, as well as managing key industrial and commercial accounts across the territory.
Key Responsibilities
Field Application Engineering (Technical Support & Design-In)
• Serve as the primary technical expert for Company's products across the assigned territory.
• Drive "design-in" and "design-win" activities by working closely with customers' R&D and engineering teams from the early concept phase through to mass production.
• Conduct technical product presentations, architecture reviews, and training sessions for customers and distribution partners.
• Troubleshoot technical issues, coordinate with global product managers and engineering teams to resolve customer challenges and provide feedback for future product roadmaps.
• Develop system-level interconnect proposals tailored to specific applications, such as battery management systems, vehicle controllers, and high-speed I/O interfaces.
Business Development & Sales Strategy
• Develop and execute a comprehensive growth strategy for Malaysia and Indonesia, mapping out key tier-one suppliers and OEMs.
• Identify and aggressively pursue new business opportunities, with a strategic emphasis on the Indonesian automotive and E-Mobility sectors.
• Manage and expand relationships with key supply chain and distribution partners to ensure optimal inventory management and demand fulfillment.
• Monitor market trends, competitor activities, and regulatory changes in the ASEAN region to position the Company competitively.
• Negotiate commercial terms, manage pricing strategies, and oversee the sales pipeline to meet or exceed revenue targets.
Qualifications & Requirements
• Education: Bachelor’s Degree in Electrical/Electronics Engineering, Mechanical Engineering, or a related technical discipline.
• Experience: Minimum of 7 - 10 years of experience in a Field Application Engineering, Technical Sales, or Business Development role within the electronic components, interconnect, or semiconductor industry.
• Market Knowledge: Demonstrated understanding of the electronics manufacturing ecosystem in Malaysia and the automotive/E-Mobility supply chains in Indonesia.
• Technical Acumen: Ability to read technical drawings and discuss mechanical and thermal performance with mechanical and electronics engineers.
• Communication: Excellent presentation, negotiation, and interpersonal skills.
• Mobility: Willingness to travel extensively (up to 50%) across Malaysia and Indonesia to meet with customers, partners, and internal stakeholders.
Working hours:
Mon to Fri, 8am to 5:45pm