Job Description

Who We Are

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com

VML Live is offering an exciting opportunity to become part of a large agency team managing global activation, events and content for a major F1 team partner. We’re seeking a driven Experiential Account Manager to support the Senior Account and Experiential Managers in liaising with the F1 team, other WPP agencies, our client’s global brand teams and central partnership team as we help deliver partnership activation plans with first class project management.

Based three days a week at our office in South Bank, the Experiential Account Manager will work within a client account team of twelve. The role provides an exciting opportunity to work on projects across our entire client scope over the course of each year – spanning global brand activation, end market activation and race hospitality programmes. This is very much a client facing role which provides extensive autonomy and significant opportunity for growth.

KEY RESPONSIBILITIES

• Act as a key member of the account management team, having the confidence to guide the client with a positive, solutions-driven focus when required. You will need to think on your feet, manage at speed and have a natural ability to switch directions when needed
• Work closely with the client, their brand teams and regional/end market teams to ensure brand activation plans or hospitality programmes are proactively delivered to a high standard with full approval of the F1 team and other stakeholders as required
• Demonstrate outstanding project management and event management skills, excellent attention to detail and a high level of organisation
• Work across multiple projects with efficiency and flexibility
• Develop and maintain a strong working relationship with the F1 team to foster a collective culture of creativity, problem solving and positivity
• Work in close collaboration with VML Live Create throughout the activation planning and delivery process as required
• Support the Senior Account and Experiential Managers and senior client team with regular client and F1 team post-project reporting and budget reconciliation as required
• Expand current business relationships by identifying growth opportunities where relevant
• Maintain an awareness of best practice in sponsorship activation in order to fully maximise the potential of market activation plans
• Coordinate and collaborate with cross-discipline team members to make sure that all parties are on track with project/race requirements, deadlines, and schedules
• Prepare status reports by gathering, analysing and summarising relevant information 
• Manage hospitality suppliers (transportation, accommodation, photography) and ensure events are GDPR- and H&S-compliant 
• Update risk and issue logs to help identify and resolve issues with the support of senior account management team
• Develop a deep understanding of our clients’ objectives from initial proposals right through to delivery

KEY REQUIREMENTS

• Relevant account management experience / brand activation experience, preferably working within F1 or with another major sports sponsor and their markets on a global basis
• Proven ability to manage projects, events and hospitality programmes, working towards tight deadlines. Work across multiple projects with a flexible attitude and seamless efficiency
• Operational and logistic experience of delivering premium hospitality programs
• Experience in successfully managing/understanding budgets and ticketing distribution
• Ability to juggle multiple workstreams, stakeholders and projects with a flexible attitude
• International mindset with the ability to operate in global regions seamlessly when required
• Confidence and professionalism to engage with clients at a senior level and a desire to develop a deep understanding of the client’s business objectives and the challenges they face
• Agile mindset and ability to pivot as project requirements change
• Excellent verbal and written communication skills with impeccable attention to detail
• Strong team player with a positive attitude and desire to grow both personally and professionally as the role requires
• Some travel and weekend work both inside and outside of the UK may be required from time to time to deliver our client events
• Ability to write and speak a leading foreign language, whilst not essential, would be beneficial
• The desire to immerse yourself in our agency environment and to contribute to the wider agency culture

Why Join Us?

At VML Live, we are committed to building a diverse, equitable and inclusive workplace where everyone feels welcomed, valued and heard. We believe that this commitment inspires growth and delivers equitable outcomes for our people, our clients, and the communities we serve.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

VML is a WPP agency (NYSE: WPP). For more information, please visit   www.vml.com, and follow along on Instagram,  LinkedIn, and  X

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