This is a remote position.

Job Summary

The Lead Generation Sales Representative is responsible for identifying, qualifying, and nurturing potential customers through
cold calling, email outreach
, generating organic leads, and other lead generation activities. This role plays a key part in building a strong sales pipeline and supporting revenue growth.

Key Responsibilities

? Lead Generation & Prospecting

• 
  Research and identify potential clients using online platforms, databases, and sales tools.

• 
  Generate qualified leads through
  cold calling, email outreach, and outbound campaigns
  .

• 
  Maintain accurate and updated lead records in the CRM system.

? Cold Calling & Email Outreach

• 
  Conduct
  high-volume cold calls
  to introduce products or services and assess interest.

• 
  Execute
  email outreach campaigns
  , including follow-ups and nurturing sequences.

• 
  Handle objections professionally and position offerings effectively.

• 
  Book appointments or hand off qualified leads to the sales team.

? Lead Qualification

• 
  Assess prospect needs, budget, and readiness to buy.

• 
  Qualify leads based on defined sales criteria.

• 
  Ensure high-quality leads are passed to the sales or closing team.

? Follow-Up & Nurturing

• 
  Perform consistent follow-ups via phone and email.

• 
  Re-engage cold or inactive leads when appropriate.

• 
  Move prospects through the sales funnel efficiently.

? Reporting & Performance Tracking

• 
  Track daily cold calls, emails sent, and responses received.

• 
  Report on lead generation performance, conversion rates, and pipeline status.

• 
  Meet or exceed daily, weekly, and monthly outreach targets.

? Collaboration & Support

• 
  Coordinate with sales and marketing teams to improve outreach strategies.

• 
  Provide feedback on lead quality and campaign effectiveness.

• 
  Support additional sales initiatives as assigned.

Requirements

Benefits