Xapads Media

Executive- Supply Operations

Xapads Media  •  Noida, IN (Onsite)  •  1 hour ago
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Job Description

ABOUT XAPADS MEDIA Xapads Media is a global AdTech company providing programmatic advertising and digital marketing solutions. We enable brands, app developers, and performance agencies to reach, acquire, and engage target audiences globally across multiple channels. Powered by proprietary technology platforms and direct partnerships across OEM device ecosystems and transparent publisher networks, Xapads delivers scalable, performance-driven advertising solutions. ABOUT THE SEGMENT The Mobile Performance / UA segment focuses on acquiring high-value app users and driving measurable post-install engagements. Powered by our proprietary Mobile Performance DSP, Xerxes, Xapads connects advertiser growth targets with direct OEM device ecosystems and transparent publisher inventory. Operating across pricing models such as CPI, CPA, CPE, IAA, and IAP, the segment relies on precise attribution, continuous optimization, and fraud prevention to deliver sustainable app scale. THE ROLE The Executive Supply Operations position is responsible for technical publisher onboarding, integration execution, and daily operational workflows within the Mobile Performance supply ecosystem. Sitting in the Operations department, this individual contributor manages technical setup, publisher integration, campaign feasibility checks, traffic quality analysis, and troubleshooting. As an addition to the existing Supply Operations team, this role serves as a technical bridge between publisher inventory, internal Media Buying, Campaign Management, Product, and Tech teams. The Executive Supply Operations specialist ensures technical supply connections function reliably, tracking flows operate correctly, and potential fraud risks are identified and resolved. WHAT YOU'LL OWN End-to-end technical supply operations, including publisher onboarding, technical integration, tracking setup, troubleshooting, and feasibility evaluation. Technical publisher integration workflows and placement implementations across OEM device ecosystems, gaming app developers, utility apps, and OTT platforms. Operational troubleshooting of integration issues, tracking link discrepancies, postback delivery errors, and publisher performance challenges. Technical traffic quality validation and fraud prevention analysis for onboarding and active publisher supply. WHAT YOU'DO Manage technical integration and onboarding of mobile performance publishers, including OEM ecosystems, gaming app developers, utility apps, and OTT platforms. Implement and oversee technical tracking setups, server-to-server (S2S) postbacks, tracking links, and API integrations across publisher endpoints. Review and evaluate requests from publishers to assess campaign feasibility across available supply. Analyze traffic quality and non-human activity using fraud detection platforms, evaluating click-to-install time (CTIT), postback health, and attribution data to prevent invalid traffic. Configure and maintain tracking connections with Mobile Measurement Partners (MMPs) such as AppsFlyer, Adjust, Branch, Kochava, and Singular. Support commercial buying evaluation across CPI, CPM, CPC, IAA, and IAP models by aligning publisher inventory capabilities with operational setup requirements. Lead technical troubleshooting for integration errors, attribution gaps, postback failures, and publisher delivery bottlenecks. Provide performance insights and publisher updates to the Media Buying team to resolve delivery challenges and identify publisher growth opportunities. Collaborate internally with Media Buying, Campaign Management, Product, and Tech teams to ensure operational efficiency. WHAT WE'RE LOOKING FOR 3–4 years of experience in technical supply operations, ad operations, or publisher integration within the AdTech industry. Strong technical understanding of the mobile performance ecosystem, conversion tracking flows, postback structures, and key digital AdTech KPIs. Demonstrated proficiency with Mobile Measurement Partners (MMPs) including AppsFlyer, Adjust, Branch, Kochava, and Singular. Technical experience with ad fraud detection tools such as mFilterIt or TrafficGuard to evaluate traffic quality and prevent non-human activity. Direct experience with technical understanding and integration across OEM ecosystems and placements. Knowledge of performance buying and monetization models, including CPI, CPM, CPC, IAA, and IAP. GOOD TO HAVE Exposure to branding, programmatic advertising, or OpenRTB (oRTB) workflows. Familiarity with Apple App Store and Google Play Store environments. Prior experience working with or understanding different publisher DSPs. WHAT SUCCESS LOOKS LIKE Expansion of publisher revenue footprints driven by seamless technical onboarding and integration execution. Mastery of industry technology, metrics, and buying/monetization models (CPI, CPA, CPM, IAA, and IAP) applied effectively to daily supply operations. Life at Xapads Media: At Xapads Media, we place a strong emphasis on employee growth and continuous development. Individuals are encouraged to build expertise, take ownership of their work, and explore areas that align with their interests over time. Our culture supports collaboration, knowledge sharing, and open communication. Teams engage in ongoing discussions, exchange ideas, and contribute to broader conversations across the business. We also value moments that bring teams together-recognising achievements, sharing progress, and building a sense of collective momentum. To learn more about our culture and ways of working, visit: https://www.xapads.com/life-at-xapads Location: Noida, Uttar Pradesh How to apply To apply for this position, send an email to our careers mailbox ( careers@xapads.com ). In the email make sure to include your resume and any additional information you would feel relevant for this role.

Xapads Media

About Xapads Media

Xapads Media is a leading AdTech company transforming the digital advertising landscape with innovative solutions that empower brands and agencies. We guide users from awareness, and consideration to conversion, ensuring a seamless journey at every stage. Our advanced suite of tools includes Connected TV (CTV), Video (Web and In-App), OEM Solutions, and Mobile Performance. We are dedicated to redefining AdTech, bridging the gap between audiences and brands with dynamic, compelling storytelling.

We operate through four key business units:

* Xerxes: Specializing in mobile performance, Xerxes drives user acquisition and app growth with precision.

* Xaprio: Focused on branding, Xaprio delivers rich media solutions that create compelling and immersive ad experiences.

* Unwire: Our unified CTV advertising platform, Unwire, integrates seamlessly across various TV formats to maximize reach and impact.

* Pulse: This platform provides contextually relevant video targeting to ensure precise and effective ad delivery on youtube.

Additional offerings include:

* OpenRTB: Streamlined real-time bidding for programmatic ad transactions.

* Programmatic Ads: Automated ad buying for optimized targeting and efficiency.

* DV360: Comprehensive programmatic advertising through Google’s platform.

With a reach exceeding 1.9 billion and a network of over 75,000 publishers, Xapads has earned recognition through 200+ industry awards. Our solutions are designed to empower marketers and media companies alike, offering tools that drive performance, enhance branding, and optimize ad revenue.

Explore how Xapads can elevate your advertising strategy. For more information, visit www.xapads.com.

Industry
Marketing & Advertising
Company Size
201-500 employees
Headquarters
Noida, IN
Year Founded
2007
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