Australian Red Cross Lifeblood

Events and Activations Lead

Australian Red Cross Lifeblood  •  West Melbourne, AU (Hybrid)  •  1 day ago
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Job Description

  • Bring our partnerships to life through organising high-impact events and activations
  • Create engaging experiences that support acquisition and retention with organisations

  • Flexible location with hybrid working – salary from $110-120k + superannuation + salary packaging   

  

Discover life-giving possibilities    

We’re seeking an experienced events professional who enjoys turning strategy into action and ideas into meaningful experiences. You’ll lead the end-to-end design and delivery of partner events and activations, from concept through to execution, optimisation and continuous improvement.

Working alongside partnership and account teams, you’ll translate objectives into activation concepts that support new partner acquisition, deeper engagement and long‑term retention, while building scalable frameworks that uplift capability and consistency across the organisation.

You’ll also act as a trusted subject‑matter expert; guiding best practice, ensuring safety and compliance, and helping teams deliver experiences that are on‑brand, impactful and truly meaningful.

Key responsibilities  

  • Lead the design, planning and delivery of partner events and activations nationally

  • Translate partnership objectives into tailored, engaging activation concepts

  • Manage logistics, run sheets, vendors, budgets, safety and onsite execution

  • Work closely with account teams to scope activation needs and define success measures

  • Collaborate with Brand, Studio, PR, Digital and Operations teams to align messaging and delivery

  • Ensure all activations are high quality, compliant, on brand and audience‑focused

  • Develop playbooks, toolkits and frameworks that improve consistency and scalability

  • Capture insights and performance data to drive continuous improvement and innovation

Sounds interesting? Here’s what we’re looking for:   

  • Proven experience delivering events or activation programs at scale

  • Strong project management skills, with the ability to manage multiple concurrent initiatives

  • Confidence turning strategic objectives into practical, engaging experiences

  • Strong stakeholder management and communication skills

  • Experience managing vendors, budgets, timelines and operational risk

  • A creative mindset balanced with strong attention to detail, safety and quality 

Wellbeing & Benefits  

We place our employee's well-being at the forefront and express gratitude and care for one another. As an Australian Workplace Equality Index recognised employer and one of Australia’s menopause-friendly organisations, we celebrate diversity and support all our people.  

In addition to being a part of an organisation that is the heartbeat of the Nation, you will have access to the following:   

  • Ability to purchase additional annual leave   

  • Access to salary packaging with an option to package up to $15,900 for living expenses and $2,650 for meals and entertainment   

  • 14 weeks paid parental leave - no waiting period for either parent   

  • Our dedicated employee assistance program - Sonder that you can access 24/7 from an app on your phone   

  • Plus, many more!   

  

Is Lifeblood your reason? Apply NOW!

We’re proud to be a Circle Back Initiative Employer for 2026 and commit to respond to every applicant. You’ll hear from us once your application has been reviewed.

In the mean time if you have questions about this role, or need support or adjustments during any stage of the recruitment process, please contact us at careers@redcrossblood.org.au Our AI careers assistant can help with common questions and connect you with our Talent Acquisition team if required.

Please note: applications sent directly to this email address cannot be accepted

This vacancy is being managed directly by Lifeblood’s Talent Acquisition team. We won’t accept candidates from external recruitment agencies on this occasion.

Australian Red Cross Lifeblood

About Australian Red Cross Lifeblood

Australian Red Cross Lifeblood is a division of the Australian Red Cross. We’re an organisation committed to providing life-giving essence to support the everyday well-being of all Australians.

We’ll always be there for Australia. Not just by giving blood, but through our clinical excellence, commitment to education and our ongoing investment in research and development. We’re a team of experts who deliver safe, high quality products time and time again. We work tirelessly to develop innovative solutions; whether it be for blood, organ matching, tissue typing or donated breast milk. We’re here to support all Australians — from the youngest to the most vulnerable —when they need us.

We’re united through the power of humanity to build a healthier nation.

What we do is only possible through the generous donations of almost half a million unpaid voluntary donors.

They’re incredible. They’re indispensable. Without them, we can’t deliver the essential services critical to the health of Australians.

Industry
Healthcare & Social Services
Company Size
1,001-5,000 employees
Headquarters
West Melbourne, AU
Year Founded
Unknown
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