ProMedia Group

Event Marketing Manager

ProMedia Group  •  £35k/yr  •  Sutton, GB (Onsite)  •  1 month ago
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Job Description

The Forum for Expatriate Management (FEM) is the premier community for the global mobility industry.

The Role

The purpose of the role is to plan, execute and manage marketing campaigns to meet event and subscription targets (event attendance, awards entries and membership growth), while supporting data acquisition and sales targets.

  • Campaign management - Full ownership of marketing campaigns for 7 annual events (1 conference, 3 summits, 3 awards), a series of small meetings (c. 4 per month), and a subscription proposition.
  • Email - Executing mass email campaigns including copywriting, structuring, designing, scheduling, testing and segmenting data.
  • Social - Executing LinkedIn campaigns including copywriting, PPC and scheduling.
  • Websites - Updating and maintaining all our websites, including liaising with internal and external stakeholders for content.
  • Data management - Growing and managing our email data.
  • In-person help - Attending and helping at some events.

Qualifications

Required skills/experience

  • Copywriting for email, social and websites.
  • An eye for design to create marketing assets.
  • A head for data to manage email systems.
  • Highly organised to manage multiple competing priorities.
  • Confident, pro-active communicator across internal and external stakeholders.

Tools we use

Salesforce, Pardot, WordPress, Google Drive, LinkedIn, Adobe Suite, Canva, Google

Analytics, Evessio. Training provided.

Additional Information

What we offer

  • Salary of £35,000–£40,000 per year (depending on experience)
  • 28 days annual leave exclusive of bank holidays
  • Enhanced company pension
  • MacBook and company mobile phone
  • A personal onboarding programme and room to grow
  • A collaborative team culture with regular team and company events

FEM is part of ProMedia Group’s People division, backed by an established international events business while operating as a close-knit, collaborative team.

What we do

  • Community: Our events bring together in-house global mobility professionals who attend our events for free with service providers who pay to attend.
  • Summits: Annual events across Europe, North America and Asia deliver expert-led content, practical insights and high-value networking.
  • Awards: The industry’s most prestigious awards, champion excellence in global mobility at flagship events.
  • Chapters: Local networking groups around the globe (c.4 per month globally) drive engagement, membership growth and year-round brand presence.
  • Membership: Subscription offering provides access to Chapters and discounts on Summits and Awards.

About ProMedia Group

ProMedia Group is a leading multimedia company with offices in, among others, Rotterdam, Antwerp, and London. Since our founding in 2010, we have grown into an organisation with 25 trade publications, events, exhibitions, and livestreams, reaching more than 2 million professionals every month.

ProMedia Group

About ProMedia Group

ProMedia Group is a publisher of leading digital and printed industry news papers with a focus on automotive, mobility and transportation. Besides that we organise trade events and high level conferences.

Our editorial team publishes on a daily basis news, interviews, reports, background information, research and opinions. We are well connected with the industry leaders, trade organizations and governmental organizations of respective sectors.

ProMedia Group has chosen an active digital approach. Newsletters and social media are extensively used to expand our readership. This approach and the quality of our publications has resulted in an estimated reach of 90% in many of the industries that we operate in.

Our business model is based on Digital subscriptions, Events and online advertising. We have a buy and build strategy and have acquired a number of media outlets in the past years. It's our strategy to expand to other European countries.

More info on https://www.promedia.nl

Industry
Unknown
Company Size
51-200 employees
Headquarters
Rotterdam, NL
Year Founded
2008
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