Amazon

Enterprise Acquisition Marketing Manager, Amazon Business

Amazon  •  Bengaluru, IN (Onsite)  •  20 hours ago
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Job Description

Come be a part of a rapidly expanding $35 billion dollar global business. At Amazon Business, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech and retail in the B2B space developing innovative purchasing and procurement solutions to help businesses and organizations reimagine buying. Bring your insight, imagination and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes, unlocking our potential worldwide.

We are seeking a Digital Marketing Manager to lead Enterprise acquisition and paid channels like media and direct mail execution at Amazon Business. This role will be responsible for designing and implementing sophisticated multi-channel campaigns that drive qualified enterprise leads and accelerate customer acquisition through paid media channels and direct mail programs. The ideal candidate will have deep expertise in paid media strategy, direct mail campaign management, marketing automation, and data-driven optimization to generate pipeline opportunities and support revenue growth across enterprise segments.

Key job responsibilities
- Design and execute integrated paid acquisition campaigns across paid media channels (display, search, social, programmatic) and direct mail to drive enterprise customer acquisition
- Partner with marketing operations and creative teams to develop compelling campaign assets and messaging that resonate with enterprise buyers
- Leverage marketing automation platforms and data analytics to optimize campaign performance, audience targeting, and budget allocation across channels
- Collaborate with sales teams to ensure seamless lead handoff and alignment on enterprise acquisition goals
- Monitor campaign metrics, conduct A/B testing, and provide actionable insights to continuously improve ROI and conversion rates
- Manage vendor relationships and coordinate with external agencies to execute direct mail and paid media programs at scale

Basic Qualifications


- 2+ years of professional non-internship marketing experience
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience in a marketing role

Preferred Qualifications

- Experience working with a Content Management System (e.g. Wordpress, Drupla, Joomla, etc.)
- Experience using integrated campaigns to solve brand/business challenges

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Amazon

About Amazon

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. We are driven by the excitement of building technologies, inventing products, and providing services that change lives. We embrace new ways of doing things, make decisions quickly, and are not afraid to fail. We have the scope and capabilities of a large company, and the spirit and heart of a small one.

Together, Amazonians research and develop new technologies from Amazon Web Services to Alexa on behalf of our customers: shoppers, sellers, content creators, and developers around the world.

Our mission is to be Earth's most customer-centric company. Our actions, goals, projects, programs, and inventions begin and end with the customer top of mind.

You'll also hear us say that at Amazon, it's always "Day 1."​ What do we mean? That our approach remains the same as it was on Amazon's very first day - to make smart, fast decisions, stay nimble, invent, and focus on delighting our customers.

Industry
IT & Software
Company Size
10,000+ employees
Headquarters
Seattle, WA
Year Founded
Unknown
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