Blackstone Shooting Sports is Charlotte's premier firearms retailer and shooting range. We are looking for a detail-oriented eCommerce Catalog & Content Specialist to own our product data across our online store and internal systems. This role sits at the intersection of content, data integrity, merchandising, and compliance — and is critical to our continued growth in online sales.
• Product Content Management: Create, edit, and maintain product listings, descriptions, specifications, images, and attributes to ensure accurate and compelling representation on the website.
• Inventory & Vendor Feeds: Manage and integrate product data feeds from multiple distributors and vendors, ensuring up-to-date availability, pricing, and descriptions across all channels.
• Taxonomy and Categorization: Develop and maintain a logical, customer-friendly taxonomy for firearms, ammunition, and accessories that supports efficient search and navigation.
• Compliance and Accuracy: Ensure all product information adheres to industry standards, legal regulations, and company policies — including ATF requirements and applicable firearms sales regulations.
• Search Engine Optimization (SEO): Optimize product descriptions and category pages to drive organic traffic and improve product discoverability.
• Cross-functional Collaboration: Partner with merchandising, marketing, compliance, and customer service teams to ensure consistency and accuracy across all product-related content.
• On-site Merchandising: Curate and organize collections, promotions, and featured products based on customer interest, seasonality, and inventory levels.
• Reporting and Analysis: Use analytics tools to monitor product page performance, identify trends, and make data-driven recommendations for content improvements.
Requirements
• Familiarity with firearms, ammunition, and related products is highly preferred.
• Strong understanding of eCommerce platforms (BigCommerce, Shopify, Magento, etc.) and product information management (PIM) systems.
• Knowledge of SEO best practices, taxonomy, and digital merchandising strategies.
• Detail-oriented with excellent written and verbal communication skills.
• Ability to work independently and manage multiple priorities in a fast-paced environment.
Benefits
Blackstone Shooting Sports, conveniently located just 3 minutes outside of Uptown Charlotte right off of I-77, is Charlotte’s newest, cleanest, most modern and safest indoor range. Blackstone’s state-of-the-art facility was designed to provide beginners with a safe, comfortable, welcoming atmosphere while still offering established enthusiasts the challenge and amenities that they expect.
Blackstone’s 27,000 square foot facility features: a 25-yard indoor shooting range with 27 lanes, including a 9-lane tactical training bay designed for advanced law enforcement and civilian training; 6,000 square feet of clean, modern retail space housing an extensive stock of firearms, ammunition, apparel and accessories; two high-tech training classrooms; and a luxurious VIP Club Lounge with 9 private shooting lanes.
