Do you want to shape the future of Direct-to-Consumer for one the Nordics’ most trusted feminine care brands? Then this could be the opportunity for you.
At Essity, we’re on an exciting journey to accelerate our DtC business for Libresse across the Nordics. We are now looking for an ambitious and commercially minded E-commerce Manager DtC to help drive the next phase of growth and create outstanding consumer experiences.
This is a unique opportunity to take ownership of a strategically important business area, combining commercially thinking, digital expertise, customer focus, and hands-on execution. You will play a key role in growing our DtC business while working closely with colleagues across marketing, e-commerce, digital and external partners.
As e-commerce Manager DtC, you will be responsible for driving the performance and development of our Nordic DtC business. From commercial planning and campaign execution to customer experience and platform optimization, you will lead initiatives that directly impact growth, profitability and consumer engagement.
This role is based in Gothenburg and reports to the Marketing Manager Feminine Region North.
Own the end-to-end performance of LibresseDtC business across Nordics, with responsibility for driving sustainable growth, profitability and customer lifetime value.
Lead and develop commercial performance of our Nordic DtC business.
Create compelling campaigns, activations and trading opportunities to drive growth.
Optimizecustomer journey and online experience to improve conversion, retention and loyalty.
Turn consumer and business insights into impactful actions and improvements.
Collaborate with teams to ensure seamless connection and brand alignment.
Work closely with agencies and partners to maximize performance and identify new opportunities.
Champion a test-and-learn culture, continuously exploring ways to improve business results.
University degree in Marketing, Business, Digital or equivalent.
Significant experience in e-commerce, digital commerce or similar commercial roles with ownership of online sales performance.
Hands-on experience working with e-commerce platforms and day-to-day trading operations. Experience with Shopify is a strong advantage.
Experience owning commercial performance with end-to-end accountability.
Experience in using analytics, KPIs and performance data to identify opportunities and drive business decisions.
Strong knowledge of digital marketing channels such as paid media, CRM, SEO and retention marketing and how they contribute to commercial growth.
Experience working with agencies, tech partners and cross-functional teams to deliver business results.
English language and at least one Nordic language is required.
You build strong and trusted relationships with stakeholders across functions, enabling collaboration and driving business outcomes. Proactive and self-driven, you take initiative, and create structure in your own work. With a strong analytical mindset, you turn data into actionable insights, identify opportunities for improvement, and support informed decision-making through clear and effective communication.
Interested? If you are up for the challenge and think this sounds like you, apply online today! Kindly note that due to GDPR we will not accept applications via mail. As we will be making ongoing selections, interviews might start before the application deadline.
The application deadline is September 1.
Our purpose, Breaking Barriers to Well-Being, provides meaning to everything we do. Join us to improve well-being for people and drive positive change for society and the environment. At Essity, you'll feel valued, empowered to grow, and challenged to achieve business results in a collaborative and open atmosphere.
Innovate for Good | Excel Together | Be You With Us
Essity263586
Essity - a globally leading hygiene and health company. Our expertise in hygiene and health began with the acquisition of the Swedish company Mölnlycke in 1975, through which our roots stretch back to 1849. Today, our sustainable innovations from globally trusted brands, designed for everybody and every body, care for the well-being of 1 billion people in 150 countries every day.
Working at Essity is not just a career but a chance to make the world healthier, safer, and more hygienic. Our barrier breakers innovate for good and contribute to shaping a sustainable future. At Essity, every career is as unique as the individual. We empower employees to excel together and reach their full potential in a winning culture motivated by a powerful purpose. We provide a sustainable work-life based on flexibility for both employees and employers. At Essity, we are committed to Diversity, Equity, and Inclusion in everything we do. It is the key to our success in creating an inclusive, collaborative, and caring company culture where you can be you with us. Our purpose of Breaking Barriers to Well-being, is to enable customers and consumers to lead fuller lives at all stages of life.
Our leading global brands TENA and Tork, and other strong brands such as Actimove, Cutimed, JOBST, Knix, Leukoplast, Libero, Libresse, Lotus, Modibodi, Nosotras, Saba, Tempo, TOM Organic and Zewa. In 2024, Essity had net sales of approximately SEK 146bn (EUR 13bn) and employed 36,000 people. The company’s headquarters is located in Stockholm, Sweden and Essity is listed on Nasdaq Stockholm.If you want to join a company where dedication to people is powered by innovation, welcome to Essity!
