Job Description

E-Commerce Executive

Reports to: Growth Manager

Department: Marketing

Day-to-day lead:

E-Commerce Specialist

Salary: £28-35k DOE

We’re looking for an E-Commerce Executive to join our growing team and support our E-Commerce Specialist in driving performance across our website. This is a hands-on role for someone who’s curious, commercially minded, and loves the detail – whether that’s building landing pages, running A/B tests, or digging into data to understand what’s working and what’s not.

You’ll sit within the Growth team, reporting into our Growth Manager, with day-to-day direction and mentorship from our E-Commerce Specialist. It’s a brilliant opportunity for someone who wants to develop their e-commerce expertise in a collaborative environment with real variety in the work.

Key Responsibilities

Website & Landing Page Management

· Support the build and optimisation of landing pages, working within Shopify to deliver against briefs accurately and efficiently

· Assist with day-to-day website management tasks, including creating products, collections, pages, and blogs, and configuring third-party apps

· Support product page optimisation, including copy, imagery and layout recommendations

Conversion Rate Optimisation & Testing

· Set up, monitor and analyse A/B and multivariate tests to improve conversion rates

· Conduct website audits and UX reviews to identify friction points and opportunities for improvement

· Keep up to date with e-commerce tools, platforms and CRO techniques, bringing fresh ideas to the team

Data & Reporting

· Pull together performance reports using GA4, Shopify, ClickMagick and Google Search Console, translating data into clear, actionable insights

· Carry out e-commerce research across competitors, trends, platform features, and best practises to inform strategy

Collaboration & Alignment

· Work closely with the Creative, Social and Growth squads to ensure website activity is aligned with wider campaign strategy

· Contribute to a culture of testing and continuous improvement across the e-commerce function

What we’re looking for

Required

· Solid experience working with Shopify, including backend admin tasks such as creating products, collections, pages, blogs and configuring third-party apps

· Ability to build Shopify themes and sections from a design spec

· Confident in HTML, CSS and Liquid templating, with a basic understanding of JavaScript

· Working knowledge of accessibility standards, SEO best practises, Core Web Vitals, and mobile-first design principles

· Experience creating reports in GA4 and Shopify, with working knowledge of Google Search Console

· Familiarity with A/B testing methodology and conversion rate optimisation principles

· Competent using graphic editors such as Figma or Photoshop

· A collaborative team player who’s happy to get stuck in and support across a range of tasks

· Proactive, curious and eager to learn in a fast-moving environment

Beneficial

· Experience designing and running email marketing campaigns

· JavaScript skills beyond the basics

· Experience using Google Tag Manager

· Comfortable using modern development tools such as VS Code or Cursor – and an ability to effectively leverage AI tools (such as Claude) to streamline and accelerate your workflow is something we genuinely value