Work Flexibility: Hybrid
As a Downstream Marketing Manager, you will play a pivotal role in driving the continued growth and strategic alignment of our international business. This position is integral to shaping and executing our long-term global vision.
In this role, you will support the development and execution ofthe internationalstrategicplans, including the establishment of key performance indicators (KPIs) to measure success. You will lead in-depth regional market assessments and customer segmentation analyses to inform global commercialization strategies and guide data-driven decision-making. You will collaborate closely with Regional Marketing teams to ensure international product launch readiness, aligning execution across markets. Additionally, you will partner with regional marketing and sales teams to developbottoms-up forecasts for new product development initiatives. The role also includes gathering and synthesizing competitive intelligence, contributing to international market modeling, and supporting business development efforts from an ex-U.S. (OUS) perspective.
This role requiresonsitepresenceat least 4 days per week, at our Irvine, CA office, to support collaboration, team engagement, and business needs.
What you will do
Support Stryker’s Peripheral Vascular (PV)International long-term strategic plan and contribute toidentifyingGlobal KPIs for long term success
Coordinate international product launch readiness with Global Downstream Marketing and transfer execution to Regional Marketing teams.
Conduct regional market assessments and customer segmentation toidentifygrowth opportunities.
Collaborate with regional marketing and sales to developbottoms-up forecasts for new product development (NPD) projects.
Partner with internal cross-functional teams (i.e.regulatory, clinical, medical affairs, operations) to ensure alignment on global initiatives.
Work closely with Global Marketing toprovideregional insights that influence product development, positioning, and roadmap planning.
Maintains relationships withKOLs, andtranslates insights into current and future businessstrategy
Support pricing, reimbursement, and market access strategies across OUS markets.
Collect competitive intelligence andassistin building international market models.
Engage in strategic planning with Health Economics & Market Access (HEMA) for key regions.
Lead and manage execution of key strategic initiatives across OUS markets, including guideline strategies and portfolio viability assessments.
Drive adoption and commercial success by partnering with sales teams and supportingdistributorand direct market strategies.
Ensure product messaging and positioning are adapted to regional needs; coordinate VOC/VOS with regional marketing for upstream insights.
Establish KPIs and reporting mechanisms to track progress against strategic goals and post-launch performance.
Monitor competitive landscape, market trends, and product performance to recommend strategic adjustments.
Identifynew market opportunities and support entry strategies for emerging regions.
Contribute to annual marketing planning and strategic growth initiatives.
Develops key relationships with industry/market thought leaders, organizations, and institutions, in collaboration with other marketing leaders.
What you need
Required:
Bachelor’s degree
Minimum of8 years of workexperience
Excellent presentation and interpersonal communications skills
Experience influencing various levels in the absence of organizational authority
Preferred:
MBA
5+ years medical device marketing experience
Experiencemultiple projects while delivering on established timelines
Travel Percentage: 30%Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.

Stryker is a global leader in medical technologies and, together with our customers, we are driven to make healthcare better. We offer innovative products and services in MedSurg, Neurotechnology and Orthopaedics that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 150 million patients annually. More information is available at stryker.com and careers.stryker.com.
Facts:
● 2024 Sales: $22.6 billion
● Industry: Medical Instruments & Supplies
● Employees: 53,000 worldwide
● 40 years of sales growth leading up to 2020
● 44+ Manufacturing and R&D Locations Worldwide
● $1.5 billion spent on research and development in 2024
● ~14,200 patents owned globally in 2024
● Products sold in ~75 countries
● Fortune 500 Company
● 7 consecutive years as one of Fortune's World's Best Workplaces
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