Job Description

Cynosure is well positioned competitively to lead and transform the medical aesthetics industry. We are guided by our belief that this is a purpose-driven business, which improves patient’s lives and improves practitioner’s livelihoods.

• We are passionate about driving a healthy and growing medical aesthetics industry with leading-edge marketing which inspires consumers to engage in medical aesthetics.
• We are the leader in science-based technology which elevates the standard of care for consumers.
• We are relentlessly focused on being the undisputed innovation leader, addressing the growing demand for consumer treatments across all demographics.
• We are committed to building and strengthening our unmatched global footprint, with direct employees on five continents and in 15 countries and growing, and distributor partners serving over 130 countries.
• We put our people first and believe personal development drives business development.
• We love our customers and strive give them the leading-edge technology, service, marketing support and clinical education to improve their patient’s outcomes and to improve their livelihoods.

At Cynosure, we look for people who make an impact and encourage everyone to lead, create, and add value. In turn, we invest in our team to grow people’s careers and build upon our high-performance and culture-oriented organization. We work together as one team, winning together.
As we grow our global team, there is no better time to join us. As a market leader in medical aesthetics, Cynosure has over 25 years developing, manufacturing, and marketing products for dermatologists, plastic surgeons, medical spas, and healthcare practitioners. With the aesthetic industry’s most comprehensive product portfolio, our offerings span several categories including skin revitalization, body contouring, hair removal, and women’s health.
Our mission is to set Cynosure customers up for success shaping future leaders of the aesthetics industry and helping everyone who uses our technologies discover their version of beautiful.
Learn more about us by following our LinkedIn and Instagram sites and please visit us at www.Cynosure.com.

The Director, Strategic Partnerships is responsible for building, managing, and deepening the external relationships that enable the Marketing organization to execute. This role exists to serve the commercial-facing team—identifying and cultivating the HCP relationships, professional society connections, aesthetic industry alliances, and KOL networks that each internal team needs to do their work effectively.

Rather than owning program execution directly, this role functions as the relationship infrastructure of Marketing: ensuring the right doors are open, the right partners are engaged, and the right foundations are in place to develop meaningful, long-term relationships with customers and industry stakeholders.

Essential Duties and Responsibilities
The incumbent may be asked to perform other function-related activities in addition to the below-mentioned responsibilities as reasonably required by business needs.

HCP to KOL Relationship Development
• Identify, engage, and cultivate relationships with aesthetic HCPs—plastic surgeons, dermatologists, aesthetic nurses, nurse injectors, and med spa owners—who are relevant to the company's brand, clinical, and commercial priorities
• Build and manage a structured HCP network on behalf of Marketing, mapping HCP relationships to their potential value across Brand advocacy, Marcom campaigns, Clinical Market Development research, and Sales influence
• Serve as the ongoing relationship point of contact for key HCP partners at the organizational level—creating the trust, continuity, and engagement foundation that allows Marketing and Sales teams to work with these individuals effectively
• Proactively identify emerging KOLs and next-generation aesthetic thought leaders who reflect the evolving demographics and practice trends of the aesthetics market, and bring them into the company's HCP engagement ecosystem
• Manage HCP relationship health across the portfolio—tracking engagement cadence, identifying gaps, and ensuring no high-value relationship goes cold between active program cycles

Internal Enablement & Relationship Handoffs
• Operate as a proactive enabler of internal Marketing teams – translate relationship capital into actionable opportunities that Brand and Clinical Market Development can activate within their respective programs
• Facilitate structured handoffs when HCP relationships, KOL engagements, or partner connections are ready for activation by a specific internal team—providing relationship context, engagement history, communication preferences, and recommended next steps
• Maintain a centralized relationship management system (Wrike or equivalent) that gives Brand, Marcom, and Clinical Market Development full visibility into active partner relationships, engagement status, and upcoming touchpoints
• Collaborate with Clinical Market Development to identify clinical site and investigator candidates from the HCP relationship network who meet the criteria for post-market study participation, and facilitate warm introductions that accelerate study recruitment
• Work with Brand and Marcom to surface partnership and HCP engagement opportunities that align with upcoming campaign cycles, congress calendars, and brand content priorities—ensuring relationship activity is synchronized with marketing execution timelines

Partnership Governance & Performance
• Define and manage partnership governance frameworks for active alliances—including joint planning processes, milestone tracking, and communication cadences that keep partnerships productive and internally visible
• Track and report partnership portfolio health metrics to Sales and Marketing leadership, including relationship depth scores, activation rates by internal team, partner-influenced program outcomes, and open pipeline of prospective alliances
• Conduct regular relationship reviews with strategic partners, ensuring mutual expectations are met and identifying opportunities to deepen or expand the alliance in ways that benefit the commercial-facing teams

Aesthetic Industry Alliance Building
• Identify and evaluate partnership opportunities with aesthetic third-party vendors—vetting each for strategic fit, brand alignment, and activation potential
• Negotiate and structure partnership agreements in coordination with legal and finance, establishing the terms, co-marketing rights, data access, and governance frameworks that internal teams need to activate each alliance
• Embody and live our company Values.

Qualifications

Education
☒ Bachelor’s degree required
☒ MBA or advanced degree preferred

Specific Area of Study: Marketing, business, communications, or related field

Experience
☒ 10+ years relevant experience

Specific Related Experience:

Skills
• 10+ years of experience in strategic partnerships, alliance development, or relationship-based business development in medical aesthetics, aesthetic devices, dermatology, or premium healthcare/wellness
• Demonstrated ability to build trusted, productive relationships with aesthetic HCPs—physicians, nurses, and practice owners—and to translate those relationships into tangible value for internal commercial teams
• Experience developing partnerships with professional associations, aesthetic societies, or complementary aesthetic brands, including agreement negotiation and governance setup
• Strong internal collaboration and communication skills—able to operate as a service-oriented partner
• Organized, process-oriented approach to relationship management with experience maintaining project management-based visibility across a large and active partner portfolio

Physical Demands
The physical requirements described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
• ☒ Sit; use hands to finger, handle or feel objects, tools, or controls.
• ☒ Other (please specify) – Travel Expectations – 25%

Cynosure is an Equal Opportunity Employer – Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Disability, Veteran