Job Description

DIRECTOR, SOCIAL
PRotein
Reports to: Senior VP or VP

At Calcium+Company, the Director, Social provides day-to-day leadership for the social media practice within Public Relations, overseeing a portfolio of client social media programs and driving strategic integration, performance excellence, and business growth. You are responsible for advancing the impact of social initiatives across client portfolios, ensuring operational rigor, regulatory compliance, and measurable communications outcomes. You serve as a senior client partner and internal leader, guiding Managers and Coordinators while maintaining accountability for revenue performance and scalable growth within regulated healthcare environments. This role requires strong commercial acumen, strategic vision, operational discipline, and advanced people leadership.
This role embodies Calcium+Company’s core values of commitment, integrity, and respect in both the work and in team collaboration.

Key Job Responsibilities (Duties may include, but are not limited to all or some of the following)

Oversee a portfolio of social media accounts, ensuring strategic alignment with broader brand and communications objectives
Serve as strategic advisor to clients, leading high-level planning discussions, business reviews, and performance evaluations
Provide leadership and direction to social media coordinator and broader teams across the organization
Drive integration across Social Strategy, Paid Social, Content Creation, and Community Management to ensure cohesive execution
Ensure programs deliver measurable performance outcomes aligned with client business and communications goals
Maintain strict adherence to regulatory and compliance standards across all social initiatives
Lead resource planning and workflow optimization to support sustainable and scalable growth
Identify and drive revenue expansion opportunities within existing accounts
Play an important role in new business acquisition, including strategic positioning and pitch participation
Advance reporting sophistication and performance measurement frameworks
Guide innovation efforts, incorporating emerging platform capabilities and evolving digital behaviors into client strategies
Represent core social capabilities in agency thought leadership and positioning initiatives

Job Qualifications (Skills/Requirements)

Bachelor’s degree in communications, public relations, marketing, or related field
6-8 years of experience in social media leadership within agency or in-house environments
Demonstrated experience managing multi-account portfolios and senior-level team members
Strong understanding of social ecosystem evolution, analytics frameworks, and performance optimization
Deep expertise in regulated healthcare communications and compliance frameworks preferred
Proven ability to drive revenue growth and account expansion
Executive-level client communication and presentation skills
Strong financial and operational management capabilities
Experience developing and mentoring high-performing leadership teams
Strategic mindset with ability to connect long-term vision to measurable business outcomes

For U.S. Job Seekers, it is the policy of Calcium+Company to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law.

EOE/AA/M/D/V/F. 

About Calcium+Company

Calcium+Company is an award-winning health communications group dedicated to nourishing companies and brands across their full lifecycle. To collaborate with a broad array of diverse clients and deliver innovative solutions, we’re organized around specialty divisions that include Calcium (healthcare marketing), Vitamin MD (medical communications), PRotein (public relations), Amino (oncology marketing), and Cobalt (commercial planning and market access).

Our integrated strategy group, which combines brand, medical, and engagement strategy into one solution, works across Calcium+Company to deliver strategy grounded in behavioral science and data analytics.

We are proud of our work but equally proud of our culture and were recently ranked one of MM+M’s 2024 Best Places to Work. Calcium+Company is led by CEO Judy Capano and Group President Greg Lewis.

#nourishmentforlife

Industry

Marketing & Advertising

Company Size

51-200 employees

Headquarters

New York, NY

Year Founded

2012

Website

calciumco.com

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