Job Description

WHO WE ARE:Simpli.fi provides marketing technologies, solutions, and workflow automation for advertisers and agencies of all sizes. We specialize in helping organizations that operate across many locations, jurisdictions, or local markets—where location matters and incrementality counts—by uniting data, automation, and intelligence to drive measurable growth.

Our platform powers highly targeted, high-volume campaigns across omnichannel environments including CTV, native, mobile, display, and social. We deliver transparent performance with local precision at national scale. Simpli.fi enables marketers—from multi-location brands and independent agencies who serve them, to political, advocacy, and public-affairs organizations—to activate locally relevant messaging, measure real-world impact, and generate clear, actionable insights.

Simpli.fi is backed by leading private equity firms Blackstone and GTCR. To learn more, visit Simpli.fi.

WHAT WE’RE LOOKING FOR:

Simpli.fi is currently looking for a strategic and highly analytical Director of Sales Insights and Analytics to join our Revenue Operations and Enablement leadership team. Reporting directly to the VP of Revenue Operations and Enablement, you will act as the "connective tissue" between our data, our Go-To-Market (GTM) strategy, and our frontline revenue execution.

This role is not just about pulling reports; it is about uncovering the "why" behind the numbers. You will own pipeline analytics, identify market whitespace, and develop strategic playbooks that empower our revenue teams to sell smarter and close faster. If you are passionate about translating complex data into executive-level insights and coaching sales teams to revenue generation excellence, this is the role for you.

WHAT YOU’LL BE DOING:

• Own the end-to-end pipeline analytics process, providing deep visibility into pipeline health, conversion rates, and sales velocity.
• Develop and refine highly accurate, data-driven sales forecasting models to guide executive decision-making.
• Identify bottlenecks within the sales funnel and partner with sales leadership to implement data-backed solutions.

• Synthesize complex, multi-dimensional data into clear, compelling narratives for the C-Suite and senior leadership.

• Establish a regular cadence of Sales performance reporting, moving beyond basic dashboards to deliver proactive, prescriptive recommendations

• Serve as a strategic advisor to regional sales leaders, using data to coach them on pipeline management, deal strategy, and rep performance.
• Empower the frontline sales team to understand and leverage data in their day-to-day selling motions.
• Lead the development and implementation of structured coaching frameworks to enhance leader’s efficiency in conducting a Seller 1:1 session.

• Translate analytical findings into actionable GTM strategy "spotlights" that highlight specific growth levers.
• Partner with Sales Enablement and Product Marketing to develop and deploy strategic sales playbooks based on your insights.
• Track the adoption and ROI of these playbooks, iterating based on field feedback and performance metrics.
• Lead comprehensive market segmentation strategies to ensure our sales teams are targeting the highest-value accounts.
• Conduct ongoing whitespace analysis to uncover untapped revenue opportunities within existing accounts and net-new markets.

YOU’LL HAVE THE FOLLOWING TO SUCCEED IN THIS ROLE:

• 10+years of experience spanning Sales Operations, Sales Enablement, Finance, Analytics or Strategy, with at least 3+ years in a leadership/management role. Experience in AdTech, SaaS, or programmatic media is highly preferred.
• Advanced proficiency in CRM platforms (Salesforce) and BI/Analytics tools (e.g., Tableau, Looker, PowerBI). Strong understanding of statistical analysis and predictive modeling.
• Proven ability to connect granular data points to macroeconomic trends and high-level company strategy.
• Elite presentation skills with a track record of effectively influencing C-level executives and cross-functional stakeholders with data driven insights.
• Deep understanding of B2B sales cycles, marketing funnels, and customer success metrics.
• A high-impact team player with a passion for process improvements and building strong partnerships. A seasoned professional who also thrives in a fast-paced environment and loves coaching others to success.

WORKING WITH US HAS ITS REWARDS:

Awesome company environment and benefits with a great management team. Competitive pay based on experience, 17 PTO days, 401K match, long-term incentive plan and employer sponsored healthcare options. Hybrid work schedule. Company is focused on developing and mentoring employees!

Candidates must be authorized to work in the United States. We are unable to provide visa sponsorship at this time.