Horizon Media

Director, Programmatic

Horizon Media  •  $135k - $165k/yr  •  New York City, NY (Hybrid)  •  7 days ago
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Job Description

At Horizon Media, we are committed to fostering innovation and achieving success for our clients' businesses through exemplary media planning and buying. Within Horizon, the Programmatic media capability plays a pivotal role in ensuring that our clients' messages and value propositions resonate with consumers amidst a rapidly evolving media landscape. Horizon is devoted to investing in technology, automation, and artificial intelligence to enhance our offerings, making them as intelligent, sophisticated, interconnected, effective, and distinguished as possible. Programmatic media planning and activation goes to the heart of Horizon’s investment focus.

The Director, Programmaticroleseeksan experienced, confident, programmatic media veteran who can be a leading voice for clients in steering them to adopt the most effective and advanced programmatic media strategies and activation approachesThe person willdemonstratean elevated ability to think and provide thought leadership as relates to emerging opportunities and constructs that can achieve faster adoption with clear and organized understanding of what things mean and how to package them up effectivelyThis person is vital in creating the reputation that Horizon’s programmatic practice wants to have for being best-in-class

Main Duties and Responsibilities

60% Thought Leadership

  • Thought leader Recognizesevery opportunity todimensionalizeaclientquestion or line of inquiry into an organized perspective that shows comprehensive understanding, connection to a client’s business, and thoughtfulness in threading a throughlineOverseespowerpointcreation for external deliverables, POVs, recommendations and all clientmattersto present an impressive imprint on client material and interactions

  • Frameworks work: Developsand implementsmeasurement frameworksin conjunction with lead Analytics team members to answer questions that clients may not have realized were even possible to answer

  • Know-it-all (ina good way) Hasa tight grasp on technology partners for any given fit or situation and can help spin up vendor solutions andscorecardingOwns a keensenseforhow to devise a data-led strategy, with deep knowledge of the evolving landscape around contextual, deterministic and privacy related considerations

  • Curiositydidn’tkill thekpi is always asking questions and pursuing answers around emerging channels and formats, endemic andnonedemicconsiderations, and how everything plays together in terms offeatures and costsand results.

40% Account Management

  • Health nutEnsuresday-to-day account health and client satisfactionon the wholeDrive timelines, collateral, deliverables, output, and follow-up for day-to-day client deliverables.

  • Looking for along termrelationshipServesasa visible and indispensablepoint of contact for clients,maintainingstrong relationships and ensuring clear communication.

  • An educator at heart Excitedto conductclient and investment team educationin an ongoing manner on the belief that rising knowledge lifts collective work product.

Additional Responsibilities

  • Help drive innovation for account portfolios that meet and/or exceed client expectations.

  • Stay on top of industry development and the ever-changing medialandscapeBe able to synthesizehow industry developments mayimpactthe client andbringingthem to the client proactively

  • Lead team in producing insights from Horizon resources/tools to offer clients holistic business solutionsEnsure the team adheres to processes and established norms

  • Promotevarious topicsof education for the team, including presentation skills, advancing Excel knowledge, Diversity Equity and Inclusion, and mentorship soft skills.

  • Contribute to team members’ development, providing consistent feedback and education on best practices, programmatic media principles, and industry trends.

  • Define areas of improvement and implement processes to ensure change.

  • Vet vendors for potential training sessions and stay abreast of industry trends andcapabilities

  • Eagle eye Seeacross the entire process toidentifyspots to step in and mitigate riskEnsure a positive working relationship with your team and DAT, BST, analytics, and client.

Who You Are

  • A collaborative, team-oriented manager with strong delegation andorganizationskills.

  • A solutions-oriented problem solver.

  • A self-starter who takesinitiative

  • A strong communicator and presenter.

  • Able to actively seek out and implement feedback.

  • Nimble and flexible to succeed in a fast-paced and ever-changing environment.

  • A business-mature individual whoexudesprofessionalism and respect and leads by example.

  • Committed to the success oftheteam.

  • A strong leadereagerto grow and develop team members.

  • A supporterof and advocate for diversity, equity, and inclusion.

Preferred Skills & Experience

  • 7+ years ofpreviousin-platform programmatic experience

  • Expert-level understanding of programmatic buying and planning.

  • Experiencementoringand managing a team.

  • Effective communication and presentation skills, both internally and externally.

  • Familiarity with multiple DSPs.

  • Proficient in Excel andPowerPointand storytelling.

Supervisory Responsibilities

Management responsibility for team structure aligned to account portfolio

Certificates, Licenses, and Registrations

Nonerequired

Physical Activity and Work Environment

Nonerequired

The statementshereinare intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties, and skillsrequired ofpersonnel so classified. Furthermore, they do notestablisha contract for employment and are subject to change at the discretion of the employer.

#LI-JC2

#LI-HYBRID

Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Salary Range

$135,000.00 - $165,000.00

A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education, licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach.We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.

Horizon Media

About Horizon Media

Horizon Media is a leader in driving business-based outcomes for marketers. The company was founded in 1989, is headquartered in New York, and has offices in Los Angeles and Toronto. With estimated billings of $8.7 billion and over 2,300 employees, Horizon is the third largest U.S. media agency according to COMvergence data.

Recognized as one of the world’s ten most innovative marketing and advertising companies by Fast Company, Horizon Media has been named Media Agency of the Year by MediaPost, Adweek and AdAge and is known for its highly personal approach to client service. Renowned for its culture, Horizon is also consistently named to all the prestigious annual Best Places to Work lists published by Fortune, Forbes, AdAge, Crain’s New York Business and Los Angeles Business Journal; including “Best Workplaces for Diversity,” “Best Workplaces for Women,” and “Best Workplaces for Millennials” honors.

Bill Koenigsberg, President, CEO and Founder of Horizon Media, has earned almost every industry accolade and, in 2019, garnered the marketing’s highest honor when he was inducted into the American Advertising Federation (AAF) Hall of Fame.

TOGETHER WE'RE BUILDING A PLACE OF BELONGING

At Horizon, diversity, equity and inclusion are pillars of our culture. Numerous studies show that a more diverse workplace benefits everyone in so many ways; employees, organizations and their clients. When people feel that they belong and are included, they become committed and feel empowered to be more innovative. And that is the workforce we strive to have.

We welcome everyone and do not discriminate based on gender, race, religion, sexual orientation, age or disability. We want you to feel welcomed, safe and know that you’re a vital member of our community.

For more information, visit:

www.horizonmedia.com or www.horizonmedia.com/careers.

Industry
Marketing & Advertising
Company Size
1,001-5,000 employees
Headquarters
New York, New York
Year Founded
1989
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