We’re reshaping the way money moves—making payments smarter, faster, and more rewarding.
We started by enabling people to pay some of their largest and most frustrating bills using credit cards, unlocking rewards on expenses they already had. Now, we’re on a much bigger mission: to build a financial super app that acts as a co-pilot for all your money—helping users get more value from every dollar they spend.
As a high-growth fintech startup, we’re operating at the cutting edge of payments and financial innovation. We’re looking for hungry, ambitious people who thrive in fast-moving environments and want to help scale something meaningful from the ground up.
We’re hiring a Director, Performance Marketing to take full ownership of paid acquisition across all major channels. This is a hands-on, in-platform individual contributor role built for someone who wants to drive results, not just report on them.
You’ll have significant autonomy to test, optimize, and scale campaigns across the full funnel. As the company grows, this role may expand to include managing performance agencies or contractors. This position is ideal for performance-driven marketers who learn quickly, execute efficiently, and take full ownership of their channels.
Own the paid acquisition engine across key channels (e.g., Google/YouTube, Meta, TikTok, Apple Search Ads, affiliates/partners—based on performance signal).
Build and maintain a performance growth model connecting spend → cohort quality → LTV, payback, and margin to guide budget allocation.
Lead end-to-end campaign strategy and execution: targeting, bidding, landing pages, funnel optimization, creative testing, and audience expansion.
Partner closely with Brand and Creative teams to build a repeatable system for high-performing creative through clear briefs, rapid iteration, modular testing, and learning agendas.
Collaborate with Product, Engineering, and Data teams to ensure best-in-class attribution and measurement (pixel/CAPI/server-side events, MMP/CDP integrations, event taxonomy, identity resolution where relevant).
Establish an experiment-driven growth culture using incrementality tests, holdouts, geo tests, and lift studies.
Own channel-level forecasting and performance reporting for leadership, including weekly insights, monthly planning, and scenario modeling.
Scale responsibly by optimizing CAC, improving cohort quality, and driving efficient growth as budgets increase.
As the organization grows, help build the team and/or manage agencies across channels, creative operations, and growth analytics.
8+ years of experience in performance marketing or growth, with significant hands-on ownership of paid channels.
Proven ability to scale spend while improving efficiency (CAC/payback) and maintaining strong cohort quality.
Deep expertise in measurement, including attribution, conversion APIs/server-side tracking, funnels, cohorts, and incrementality methodologies.
Strong data fluency, with comfort working in dashboards and metrics such as LTV, retention curves, contribution margin, and cohort analysis (SQL is a plus).
Experience collaborating closely with Product and Engineering teams to translate marketing needs into clean, validated tracking implementations.
Strong creative judgment and process, with the ability to run structured creative testing programs without being a designer.
A startup mindset: pragmatic, fast-moving, high-ownership, and comfortable building from zero.
Experience in startup or high-growth environments
Hands-on experience with TikTok Ads, LinkedIn Ads, or other emerging paid platforms
Familiarity with advanced attribution tools and measurement setups
A creative eye or interest in copywriting and creative brainstorming
Our Edge
Hiring and retaining skilled talent is paramount for your company’s success. Finding the right people – who have the right skills and right personality fit – can be incredibly challenging in today’s job market. Here at hireVouch we can help you acquire the highest calibre candidates through the relationships we have formed over more than a decade. Our approach is an ethical one. Rather than use the often-employed aggressive methods typical of the recruitment industry, our focus is placed largely on referral-based networking.
Getting it right really matters to us. Let us leverage our network of talent that has already been vouched for by leading professionals in the industry to help your business grow.
Services Offered
Contingency and Retained Search
Here at hireVouch we focus on sourcing best-in-class candidates for rewarding positions in Canada and the US. We have extensive expertise in Contingency, Retained and Temporary placement, primarily within the IT sector.
On-Site Search Assistance
We have a trusted network of HR and search professionals who can provide on-site search services to help fulfill immediate needs as well as help train internal staff in finding the highest quality talent
Company Marketing Strategy
We know how competitive the job market can truly be and how important it is to have a strategy to attract talent. At hireVouch we have extensive expertise in helping companies better market themselves. We can provide the tools and knowledge that will assist you in making your business a highly attractive place to work. Developing a company marketing strategy is key to hiring the talent you need to grow.
